home Translator Open a dry cleaning collection point. We open our own dry cleaning franchise. What equipment is needed for dry cleaning?

Open a dry cleaning collection point. We open our own dry cleaning franchise. What equipment is needed for dry cleaning?

Business in Russia. Guides to starting a business in the regions.
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* The calculations use average data for Russia

Opening your own dry cleaner in Russia can be a profitable endeavor. At the same time, you need to understand that there are two different directions of this business - a full-fledged laundry and dry cleaning and a self-service laundry. In this article, we’ll look at the first line of business in more detail (how they differ, I think, there’s no need to explain).

First, you need to register as a business entity, and here you can register as just an individual entrepreneur or register your own legal entity. In general, to start your own business in this area, it will not be enough to simply register; you also need to obtain standard permissions from Rospotrebnadzor, the Ministry of Emergency Situations and many other authorities. An entrepreneur must have contracts for the maintenance of his premises, but in general almost every entrepreneur goes through all these procedures, and there are no special features provided for here. Only special attention needs to be paid to utilities and the condition of the premises. In general, registration will require from 800 rubles (the amount of the state fee for registering an individual entrepreneur) to approximately 20 thousand rubles (registration of a legal entity with the formation of an authorized capital).

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The next step in organizing a business is actually finding a place to work. And here it must be said that an entrepreneur has several options available depending on what range of services he wants to offer his clients. In general, the size of the laundry room will be considerable, because you will have to have not only a washing area, but also ironing, dry cleaning, warehouses for consumables and ready-to-issue clothes, and an area for sorting linen. As a result, the size of the laundry room starts from 70 m2 to 100 m2. An entrepreneur should look for premises depending on the location of competitive enterprises, but still the most preferred places are residential areas with a huge number of houses. It is usually not advisable to be located in the city center, because it is still more convenient for clients to drop off and receive clothes close to home. This significantly reduces the cost of renting premises, because in residential areas it is always lower than in the center. On average, the cost will be about 500-600 rubles per square meter of area (this means premises not near roads, but somewhere among residential areas, for example, on the first floors of residential buildings, the main thing is that such premises are registered by the owner as a commercial real estate). In small cities it may be a little cheaper, but in megacities even such a room will cost much more. Also, when choosing a premises, you should pay attention to how suitable it is for this type of business - that is, it must be connected to a water supply system, the technical equipment of the sewerage and water supply system must correspond to the volume of water that will have to be used, that is, the calculations must be accurate, and you need to say that not every room may be suitable. Otherwise, you will have to do repairs, which will require additional investments, and here the amount may even exceed 100 thousand rubles.

When the issue with the premises has been resolved, you can begin to search for the necessary equipment. So, for a laundry, first of all, of course, washing machines are needed, professional ones at that, having a huge number of settings and working with different types of fabrics. Next are dryers, sometimes wringer machines are additionally purchased, and you also need to buy separate equipment for the dry cleaning area. Today, suppliers offer specialized machines, as well as so-called finishing equipment, which perform additional processing functions for soiled clothing. Dry cleaning employees must understand perfectly how to operate the equipment (but more about staff selection below). The cost of equipment can vary greatly; for example, foreign machines will be an order of magnitude more expensive than Russian or Chinese ones. Moreover, it makes sense to consider Russian equipment - it is not always inferior in quality to foreign equipment, but at the same time it is much cheaper, because transport costs are reduced and there are no customs duties. Chinese devices, in turn, are usually really inferior in quality, but can be the cheapest solution even taking into account customs operations and transportation. However, the cost of cars differs in other respects; So for washing, drying and wringing machines, the main parameter is productivity, that is, how much laundry the unit can process at a time; it is measured in kilograms, and here the simplest model has a maximum load usually no more than 8 kilograms. But for a professional laundry this may not be enough; In general, manufacturers supply devices that can be loaded with up to 100 kilograms of laundry. Whether it makes sense to buy such expensive (and very large) equipment - the entrepreneur decides for himself. The cost of all these cars is approximately the same, starting from 70-100 thousand rubles, but the most expensive cars cost up to half a million (and sometimes more). A separate category includes technical complex units that are analogues to simple machines, for example, barrier-type squeezing machines cost 700-1400 thousand rubles, and the most expensive units cost up to 5 million. But this is rather equipment for a very large dry cleaning service, which works not just with individuals, but with enterprises. There are also additional devices that improve the washing process, for example, detergent dispensers (allowing you to fully automate the washing process even for the entire working day), but their cost will not be small - from 100 thousand rubles for each washing machine. Next - ironing machines, their main parameter is the working surface area, so it doesn’t always make sense to buy wide units, because the laundry does not expect to work with wide products. A good ironing press costs about half a million, but for a laundry you need to buy significantly less of them than the same washing machines (a small laundry can be served by one such machine). Here you also need to understand that at least 100 thousand rubles will have to be spent on small additional equipment - boards, tables, racks and similar products. But the most expensive (of the necessary ones) will be dry cleaning machines. The cost of a normal machine starts from one million rubles, and although one machine may also be enough here, the equipment of a dry cleaning zone usually costs more than a simple washing zone. At the same time, opening a laundry without the possibility of dry cleaning is usually pointless, because a significant part of clients are interested in this. Hence it turns out that the cost of laundry equipment starts from 2-3 million rubles and can amount to several tens of millions, depending on how large the establishment will be, that is, how many machines will have to be bought. It is clear that even a small laundry cannot get by with one washing machine; sometimes up to a dozen of them are purchased (and in large enterprises more than ten). If you buy used cars, you can save a lot of money. By the way, it should also be noted that all equipment must comply with noise emission standards, especially if the laundry is located near residential buildings.

Once the equipment has been supplied and installed (and ideally the supplier should handle the installation), you can start looking for staff for your laundry. To work in a laundry, you need to find people who have already worked in a laundry or at least understand how to use the equipment provided. Such an enterprise can employ quite a lot of people, but much depends on the laundry’s operating schedule, as well as its size. Moreover, sometimes in a laundry the equipment does not allow for complete automation of the process, so people are hired to perform some duties, for example, ironing clothes. It should also be noted that many laundries operate daily, and the schedule can even be twelve hours. Under such conditions, it turns out that even a small laundry needs to hire at least 4 people. There must also be at least one receiver, that is, a person who is responsible for receiving and issuing linen and works directly with clients. Additionally, if the entrepreneur himself is not going to be the head of his establishment, then he will need to hire a director, and this person already receives 30 thousand rubles. The laundry workers themselves receive from 20 thousand rubles (people at the reception) to 30 thousand (employees who are directly involved in the work process). It is also worth noting that today some of the laundries offer their clients good service, and the most common additional service is visiting the client’s home and delivering washed laundry. Of course, the laundry service may charge extra money for this, and quite a few people order this service. If an entrepreneur decides to engage in this area, then he will have to hire a person who will be responsible for visiting the client. In other words, you just need a driver (the salary of these people is from 20 thousand rubles). But then you will have to buy a car for the company, which will pick up and deliver laundry. In general, the very minimum that you will need to spend on a car is 500 thousand rubles. A good car costs about a million rubles. Also, all business processes that are not related to the organization’s profit making should be outsourced. This includes accounting, security and premises maintenance services.

The next step will be to search for suppliers of consumables. Depending on the services provided and the equipment used, consumables may vary, but this is almost always a huge number of different goods; however, in any relatively large city there is more than one company that supplies such products. At the same time, before purchasing equipment, you should familiarize yourself with exactly what consumables will be required for your work. In general, they are purchased with the expectation that their cost will be covered by the provision of services, and together with all expenses, the cost of providing laundry and dry cleaning services will not amount to more than 25% of the final cost. That is, the markup in this business is quite high, but you need to understand that running a laundry is a fairly expensive undertaking, and therefore you always need to ensure a considerable flow of customers. A full-fledged advertising campaign can help here, that is, it makes sense to advertise in local media and even create your own website. For the first time you will have to allocate at least 100 thousand rubles, later, of course, this amount will be reduced, but some money will have to be constantly invested.

To open a laundry you will need to allocate:

Registration – 20 thousand rubles.

Equipment – 2 million rubles.

Rent – 35 thousand rubles.
Advertising – 100 thousand rubles.
Salary – 110 thousand rubles.
Consumables for the first time - 20 thousand rubles.
Buying a car – 500 thousand rubles.

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Total: 2 million 285 thousand rubles. Monthly expenses are 165 thousand rubles. The cost of laundry services, in general, should not be very high for the client, otherwise it will not be profitable for him to contact such establishments. In general, people go to the laundromat either when they have a lot of dirty clothes (which means that the main consumers will be large families), or when the clothes require dry cleaning. Dry cleaning is the most expensive service, and here you need to understand that sometimes it is cheaper for a client to buy a new item than to use laundry services; Only valuables are carried there. The cost of washing starts at about 200 rubles per kilogram of clothes; At the same time, many laundries that cooperate with enterprises and wash a large number of items for them at a time give a good discount - sometimes even more than double. Dry cleaning can cost more than 1 thousand rubles for one item, but much of this is determined by the difficulty of removing dirt and usually such prices are set for outerwear. To cover your expenses, you need to take in about 30 kilograms of clothes for washing every day - but this is calculated only at the lowest rate. From this it becomes clear that this business cannot be called highly profitable; profit is generated only with a very large number of orders - that is, with almost one hundred percent load of the laundry. For example, if a laundry takes in 40 kilograms daily, then its income is 240 thousand rubles, operating profit is 75 thousand rubles, net profit is 63 thousand 750 rubles (profitability is about 25%). Such a business will not pay for itself in a couple of months (according to our calculations - almost 3 years, if you do not buy a car), and it is recommended to have some reserve funds to ensure your work for the first time, at least for the first six months of work, until the number of clients becomes large enough .

In this material:

How much does it cost to open a dry cleaner? As a business, dry cleaning can generate good income if it is organized correctly. An illiterate approach in this area will make the project unprofitable, and considerable investments will never pay off. What start-up capital will be needed to open a dry cleaner?

Choosing a room

How to open a dry cleaning service? It needs to be organized in a public place, and not outside the city. This dramatically increases the number of clients, which allows us to talk about the profitability of the enterprise. However, the premises for this project must meet certain requirements, namely:

should not be located in residential buildings;
the distance to the nearest residential building is at least 80 m;
all equipment must be located on the ground floor;
ceiling height should not be lower than 3 m;
good supply of water and drainage.

Finding such a space in the city center that will be empty does not seem to be the easiest task. But that's not so bad. The main problem is the cost of rent, which will correspond to the size and location.

How to competently get out of this situation so that a large rent does not make the project less attractive, but the dry cleaner could be located in the city center? To do this you need to divide it into 2 parts:

manufacturing facility;
ordering office.

The workshop can be moved to the outskirts of the city or to any other place. The main goal is to reduce rental costs. And an office of 15-20 m² can be located in the city center, where they will accept and give away clothes.

But such a division will require organized delivery of clothes from the office to the workshop and back. To do this, you can hire a driver with a car who, for a fixed fee, would make a trip from the office to the workshop and back. It is worth thinking about concluding an agreement with a taxi service or carrier company. This will not cost more, but you can conclude a full-fledged contract for the provision of services, which stipulates the responsibility of the performer.

Renting both premises will cost:

office in the city center - 30 rubles;
production workshop - 30 tr;
delivery services - 20 tr.

In total, you will need to spend 80 thousand rubles per month. If you can rent an appropriate room in the city center for this price, then it’s better to do it. But in big cities, especially in Moscow and St. Petersburg, it will cost at least 2 times more.

Before opening a dry cleaning business as a business, you will have to pay 2-3 months of rent, so allow for 120-180 rubles. Delivery services are paid after the submitted certificates of completion, but an advance payment of 10 thousand rubles must be provided.

Repairs in both rooms need to be done. But if in the office you can get by with light cosmetics, then for the production workshop it is necessary to comply with certain standards, which relate to what kind of tiles and paint should be on the floor and walls and not only. Repairs will cost at least 200 rubles.

We purchase equipment

Large investments will be required for the purchase of equipment and its installation.

To organize production you will need:

stain removal booth;
a dry cleaning machine that operates using perchlorethylene;
mannequins intended for ironing outerwear and trousers with hot steam;
universal ironing table;
steam generator;
compressor;
special installations designed for packaging and storing clothes.

The purchase of all this equipment will cost 4.5 million rubles. About half a million more must be included in the business plan for installing this equipment and setting up its operation. Without good experience in this matter, don't even try to do it yourself. It is better to spend extra money, but have a guarantee from the seller.

In addition to the main production equipment, you need to take into account the purchase of furniture and auxiliary accessories, namely:

counters that will be located in the office;
hangers;
baskets-trolleys, with the help of which things will be moved;
brushes;
labels;
films;
and other supplies, including cleaning equipment and uniforms for staff in the workshop.

For all this you need to provide another 250 tr.

Other expenses

Other expenses that a business plan should include include:

public utilities;
wage fund (payroll);
purchase of chemicals;
additional expenses.

Utilities will cost 20-25 thousand rubles monthly. An average dry cleaning service can cost 4-5 workers, so the payroll will be from 120 tr. The purchase of chemicals necessary for production will amount to approximately 10 thousand rubles. monthly. You can try to save money by purchasing in bulk. Taking into account rent and transportation, monthly expenses will be from 230 tr.

It turns out that at the start you need to invest:

selection, rental and renovation of premises - from 320 rubles;
furniture and accessories - 250 rubles;
purchase, installation, configuration of equipment - 5 million rubles;
Payroll, utilities, chemicals for the first six months - 1.4 million rubles;
unforeseen expenses - 200 rubles;
advertising - 100 tr.

In total, to open a dry cleaner, you need to provide about 7.3 million rubles. This is an approximate amount that you need to count on if you decide to open the project in question.

Return on investment

A well-promoted dry cleaning business can bring in about 20 thousand rubles per day. or 600 tr. per month. If we subtract the consumable part of 230 tr. and taxes 20-25 tr, net profit will be about 350 tr. With such income, the initial investment will pay off in 2 years.

But this is a very optimistic forecast, which the business plan provides. In reality, such profits can be achieved within several years. For the first six months, the enterprise may generally operate at self-sufficiency or at a loss. And only over time, when residents of the area get used to the fact that there is a dry cleaner nearby where they can take things, the project will begin to bring in 10-12 thousand rubles. per day, which will give a net profit of 65-120 tr.

For this purpose, websites and social network groups that publish information materials about the effectiveness of dry cleaning services work well. Advertising for these groups and the site should be ordered specifically for the area in which the dry cleaning collection point is located. This approach will quickly increase the profit of the enterprise.

Order a business plan

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An example of a business plan for opening a dry cleaner in a small city with a population of 120 thousand inhabitants.

Business prospects

The crisis of the 90s led to the fact that dry cleaning enterprises under state care fell into disrepair: the equipment became outdated, there was an outflow of qualified personnel, and the quality of the services provided sharply decreased. Ultimately, the provision of dry cleaning services was practically discontinued. However, the demand for such services remains high. It is much cheaper for the consumer to restore the product to its original appearance by dry cleaning than to buy a new item. Therefore, opening an enterprise providing dry cleaning services in modern conditions is considered a completely promising project.

How much money do you need to open a dry cleaner?

According to business plan calculations, opening a small dry cleaner will require at least 3,220,000 rubles:

Minor repairs to the premises - RUB 200,000.
Purchase of professional equipment on a turnkey basis - RUB 2,500,000.
Installation of security and fire safety systems - RUB 70,000.
Business registration, approvals and permits - RUB 50,000.
Advertising budget - 100,000 rubles.
Other expenses (consumables, work clothes, fuels and lubricants, etc.) - 100,000 rubles.
Reserve fund - 200,000 rubles.

Which taxation system to choose for an enterprise

The organizational form of the enterprise will be individual entrepreneurship. It is planned to use a single tax on imputed income (UTII) as a taxation system. Under such a system, the tax will be fixed and paid quarterly. A license is not required for such activities. Our dry cleaning will provide cleaning services for clothes made from different materials and groups: suits, coats, dresses, textiles, leather products, fur products, carpet dry cleaning, as well as manual cleaning of shoes, bags and suede. For urgent order fulfillment (within 24 hours), an additional payment will be charged - 50% of the price list.

Dry cleaning service technology

Reception of products
Sorting products by type and degree of contamination
Removal of specific contaminants, stain removal
Cleaning of products
Processing with organic solvents
Impregnation of products
Wet heat treatment
Checking the quality of work

Marketing and advertising

The first point of a business marketing plan is to determine the market capacity for dry cleaning services. According to some data, the average resident of Russia uses dry cleaning services on average once every 2 years. The population of our city is 120 thousand inhabitants. Of these, the number of economically active people (potential clients) is 60 thousand people. By simple calculations we get: 60,000 people. / 730 days = 82. It turns out that about 82 people need dry cleaning services every day. There are two organizations in our city that provide dry cleaning services. These are fairly well-known and established organizations that have been working in the market for such services for several years. However, the speed of customer service and the quality of the services they provide is not so great. We believe that the opening of our enterprise with modern high-quality equipment and trained personnel will allow us to attract the lion's share of clients. The average bill for the service according to preliminary calculations will be 1050 rubles. According to the most conservative estimates, an average of 12 clients will visit the dry cleaner every day (excluding time spent promoting the business). On weekdays the flow will be slightly higher than on weekends. This will allow you to receive an average daily income of 12,600 rubles, respectively, a monthly income of 378,000 rubles.

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Production plan

When choosing premises for dry cleaning, all SES requirements will be met, including the distance from residential buildings, which must be at least 50 meters. The size of the rented premises will be 85 sq. m. with a monthly rent of 42,500 rubles (500 rubles/m2).

The issue of accepting products for cleaning will also be resolved. The city will operate two clothing collection points in the most densely populated areas. One will be located in the same building where the equipment is located, the second will be a separate room (15 sq. m.) in a residential area of the city.

What equipment to choose for dry cleaning

At least 2,500,000 rubles will be spent on the purchase of professional equipment. The line will include:

Dry cleaning machine Suprema LC 24
Universal steam manikin with built-in boiler
Stain removal table
Professional ironing table
Vertical packaging machine

Staff

The following personnel will be employed: technologist, ironers (2 people), workers (2 people), administrator and driver. It is planned to outsource accountant services. The permanent staff of the organization will include 6 people. The monthly wage fund will be 96,000 rubles.

Calendar plan

Launching a project involves performing the following sequential actions:

Search for sources of project financing
Registering a business with the tax authority
Searching for premises and concluding a lease agreement
Repair and design of premises
Purchase and installation of professional equipment
Certification, approval of the project with the state. authorities
Personnel employment
Starting a business

Business risks

Opening a dry cleaner is associated with the following risks:

High level of competition in the market
High dependence on the successful location of the enterprise
Lack of highly qualified personnel in this area
Long payback period

Financial plan

Let's move on to calculating the main indicators of business economic efficiency. Fixed monthly expenses:

Rent - 42,500 rubles.
Salary - 96,000 rubles.
Insurance deductions - 28,800 rubles.
Utility bills - 30,000 rub.
Consumables (powders, solvents, etc.) - RUB 25,000.
Taxes (UTII) - 6,000 rubles.
Accounting - 8,000 rub.
Transport costs - 10,000 rubles.
Other expenses - 15,000 rubles.

Total - 261,300 rubles.

How much can you earn from dry cleaning services?

The net profit of the organization according to the business plan will be 116,700 rubles per month. The profitability of dry cleaning is 44%. With such indicators, the project pays for itself in 30 - 35 months of work (taking into account the period for business promotion).

This is a full-fledged, ready-made project that you will not find in the public domain. Contents of the business plan: 1. Confidentiality 2. Summary 3. Stages of project implementation 4. Characteristics of the object 5. Marketing plan 6. Technical and economic data of the equipment 7. Financial plan 8. Risk assessment 9. Financial and economic justification of investments 10. Conclusions

Experts and analysts claim that the market for household services has been growing by 25% annually over the past few years. That is why many businessmen consider the pressing question: how to open a dry cleaning service.

Reception point

If you do not have a large starting capital and can afford to spend no more than 3 thousand, then you can only count on organizing a reception center. You can open it on your own or buy an existing business. Opening a dry cleaning collection point costs three times less than purchasing a ready-made solution.

The business organizer will need a small room, 2 receptionists and one driver with a car, registration of an emergency and a minimum set of furniture.

It is beneficial to enter into agreements with large companies, since they can pick up and deliver the clothes themselves and are responsible for completing their work.

Mini dry cleaning

If you have a start-up capital of 1,750 -2,500 thousand rubles, you can open a mini dry cleaner. Problems with the premises may arise here, since according to the standards, the distance from the dry cleaner to residential buildings must be at least 50 meters; it should not be located near residential buildings or public catering establishments. This business is not licensed, but it will take time to obtain numerous permits.

The most basic way is to open a dry cleaning franchise. Some money, of course, will have to be paid to the existing network, but in this case there is much less risk. All the hassle of selecting premises, opening a business, training staff and setting up equipment is borne by the franchisor.

The question of how to open a dry cleaner in the case of a franchise is clear. At the same time, novice entrepreneurs are interested in the question: how profitable is it to open. A franchise dry cleaner has a payback period of up to two years, after which the net profit ranges from 2 to 10 thousand dollars.

Autonomous dry cleaning

If you are thinking about how to open a mini dry cleaning shop on your own, let’s calculate how much it will all cost:

As you know, a business plan distinguishes between one-time and ongoing expenses.

One-time expenses include:

Equipment set – up to 70 thousand dollars;
Professional writing of a business plan – up to 1 thousand dollars;
Equipment setup – up to 7 thousand dollars;
Costs for obtaining permits and documentation – up to 5 thousand dollars;
Consumables – 5 thousand dollars;
Alarm system – from 1500 thousand dollars.

In addition, you should take into account the current costs of staff and cosmetic repairs of the premises. So, on average, cosmetic repairs will require you to have 20 thousand dollars.

The staff of a mini dry cleaner must include 1 technologist, two workers, two ironers, a driver and an accountant.

So, how much does it cost to open a dry cleaner? On average, opening a mini dry cleaner will require 116 thousand rubles.

Business in Russia. Guides to starting a business in the regions.
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* The calculations use average data for Russia

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