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Types of business on the Internet: choosing the most profitable one. Creating a business on the Internet - what is profitable now and how to implement it? Creating a business on the Internet

There are many ways to do business on the Internet, each of which is characterized by different time and money costs for promotion and promotion and has its own individual characteristics. I collected all the types, systematized them and divided them into:

8 categories

Online stores.

It involves creating a platform for selling your own goods and services. A small investment (up to $1000) will be enough for implementation.

You need to find suppliers, organize a delivery and payment system, and then, through various online and offline advertising methods, build a customer base.

Internet portals and large projects.

Business projects of this type are monetized by selling advertising space or connecting affiliate programs through which their own or other people’s goods or services are sold.

Trade your products through websites.

This method of earning money assumes that you have an offline business, the products of which you will sell through popular blogs, websites, and information portals.

Let me give you a simple example: you have a company selling furniture in the city of N-sk; a properly organized trading platform will help you significantly expand the boundaries of your business, and, as a result, your customer base.

This can include any niche of production or services: construction, pharmaceuticals, accounting services, law, trade in clothing and construction equipment, in general, anything.

Trainings and consultations.

Businessmen who want to master this type of business need to have extensive knowledge of the issue being covered and the ability to communicate with people.

The purpose of the training is to help the client find the answer to his questions. Consultations and trainings take place in a group or individually using, for example, Skype or other means of telephony. This type of service is especially popular in Russia, because it shows positive results and is quite effective.

If you are a professional in any field (psychology, finance, medicine, etc.), you can try to make money from home and do business by giving individual advice or starting your own consulting company.

Opening a service or exchange.

Projects of this level can be classified as high-cost; depending on the chosen niche, monthly costs to maintain their functionality can range from 5-10 thousand dollars minimum. Examples include exchanges for links, content for websites (copywriting/rewriting), analytical programs and paid mailing services.

Infobusiness.

Nowadays, information is most valuable. The essence of this type of activity is to skillfully package and sell it by any means. The client is willing to pay a lot of money for high-quality and useful information.

When organizing your own information business, it will be useful for you to start your own blog, website, acquire skills in writing selling texts and attracting clients, or establish contacts with people who can do all this.

Reselling.

A lightweight version of the previous point, here you do not need to deal with the production of information products, their packaging and delivery. By purchasing resale rights, you get the opportunity to sell goods at 100% of the cost, while spending money only on advertising and finding clients.

Cybersquatting.

This type of business is already at the stage of extinction, but previously brought significant income to its owners. It all comes down to buying beautiful and easy-to-remember domain names and then reselling them to individuals, businesses, and companies.

Now that it is difficult to find an unoccupied address, cybersquatters have begun to operate at a smaller level, buying up foreign domains that have fallen out of indexing by search engines, and are also settling into the new domain zone (.рф).

Every day thousands of new users appear on the Internet, and therefore potential income grows, but niches for online earnings are also filled. The sooner you decide to open your own business, the easier it will be for you to achieve success.

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How to open, develop and promote. Business ideas

Working on the Internet is not about clicking on links or playing in a virtual casino. Any ideas are suitable for organizing an online business:

  • sell goods: clothes, food or equipment;
  • provide services: photography, layout or advertising;
  • train: conduct trainings on negotiations or webinars on soap making.

To organize a business, it is not necessary to rent an office, hire people and rent a large warehouse. All work can be configured online. Make a website or fill out a page on a social network, write about the conditions and payment, launch advertising and promotion. As soon as you attract your first clients and receive your first revenue, consider that your business is already running.

What kind of business is there on the Internet?

Usually people who have business ideas don’t ask themselves this question and immediately launch something that interests them. But if you don’t have any ideas yet and you don’t know what kind of business to open, then you can work in network marketing, become a partner of a company, or sell goods for a percentage.

In network marketing, products are distributed through recommendations, in person or on social networks and websites. You can offer products to friends and neighbors, create and fill a group on a social network, make your own website, advertise products and receive interest on turnover. Be prepared that they don’t like networkers, and you will have to work hard to build a good business reputation.

Under the affiliate program, you can post links to products on your website or in a group. The affiliate link contains special codes that secure all sales from your site. When a person clicks on such a link, the store will recognize him and after the purchase will transfer you a reward. Even if a person does not immediately buy the product, you will still receive a percentage of the sale through your link.

In these types of businesses, the company pays tax on your income. But there are companies for which you need to create an individual entrepreneur in order to pay income tax yourself. Find out in advance.

Which business to open?

You can open any business. Develop an idea that excites you, or one that will have few competitors and high demand.

If you like to shoot videos and make clips, then put together a website or group with your work, promote it and offer services to people and companies.

If you understand fashion or know where to buy rare brands of clothing and shoes, then organize an online store, buy from suppliers at a wholesale price, and sell on the website at your own price.

If you are a lawyer and have extensive experience, then you can advise people online, conduct trainings and sell your courses to entrepreneurs and large companies.

You can start an online business with any idea, but for it to work, it needs to be promoted and registered with the tax authorities.

Examples

How to attract clientsWhat's the trick?
Web Studio makes money from paid video coursesThe studio has many projects, they know it. The website has a page with an introductory task, and people talk about it on social networks. Promote courses in search engines.There are student ratings, tests and assignments - this is an incentive to do better than others. Assignments are checked by studio designers.
Online store sells kitchen appliancesPromote the website and Instagram account based on search queries. They make mini-videos about the benefits of devices. Buyers recommend to friends.They bring unusual utensils that make cooking easier. Orders are delivered throughout Russia free of charge.
Lawyer leads large companies and consults via SkypePromotes the site in Yandex Direct and Google AdWords. Makes paid posts on Facebook. Clients recommend to friends.Offers discounts to large companies. If the first Skype is for half an hour, then the client does not pay for the consultation.

Online store sells kitchen appliances

How to attract clients

Promote the website and Instagram account based on search queries. They make mini-videos about the benefits of devices. Buyers recommend to friends.

What's the trick?

They bring unusual utensils that make cooking easier. Orders are delivered throughout Russia free of charge.

Lawyer leads large companies and consults via Skype

How to attract clients

Promotes the site in Yandex Direct and Google AdWords. Makes paid posts on Facebook. Clients recommend to friends.

What's the trick?

Offers discounts to large companies. If the first Skype is for half an hour, then the client does not pay for the consultation.

What does it take to open a business on the Internet?

As soon as your income becomes consistently high, the tax authorities may become interested in you. If you hid income and did not pay taxes, the tax office will issue you a fine or put you in prison through the court for violations. To prevent this from happening, open an individual entrepreneur or LLC.

An individual entrepreneur is suitable for you if you have a home confectionery shop or buy clothes wholesale and resell them online at retail.

Choose an LLC if you want to open a workshop for the production and recording of vinyl records, produce environmentally friendly bags or batteries, and you need a lot of employees.

If you have an individual entrepreneur or LLC, then suppliers of goods, payment and delivery services will be more willing to work with you. You are running a legal business, and your partners have nothing to fear.

In the Internet bank, where you open an account for individual entrepreneurs and LLCs, you can maintain accounting records, generate payments and insurance premiums. Tinkoff Bank has its own service for entrepreneurs.

Don't spare money on advertising and promoting your online business. Hire a specialist or learn how to use Yandex Direct and Google AdWords yourself, talk about your business on social networks, use popular queries for search engine optimization of your website or page. On the Internet, people don’t come on their own: they need to be attracted to something.

Is it necessary to create your own website?

Not necessary. It all depends on your tasks and the quantity of goods. You can make a business card website, a full-fledged online store, or post products on social networks.

A business card website is suitable if you sell one product or service. Open an online store when you have a lot of products and need a convenient catalog. The website can be made using a website builder or ordered from a web studio.

For a business, it is not necessary to make a website; it is enough to create an account on Instagram or create a group on Facebook and Vkontakte. On social networks you can also fill pages with goods, indicate the price, terms and delivery methods.

How to sell products online?

To start selling something on the Internet, it is not enough to simply create a website or group and buy goods. Clients will not appear on their own. Here are simple rules for successful online sales.

Study your competitors and find your niche. On the one hand, it is better in one where there are fewer competitors, but on the other hand, in a competitive environment you want to stand out favorably, offer a unique product or a better price.

Make good content. Hire a photographer or shoot the product yourself against a light, solid background in good lighting. In the text, describe the advantages of the product and honestly warn potential buyers about the features. Don't forget to write the terms of payment, delivery and return.

Don't skimp on advertising. Connect Yandex Direct to promote your website or group. Have sales and giveaways. Make friends with thematic groups on social networks so that you can periodically tell them about your product. Participate in thematic fairs and festivals of the city.


I have been doing internet business since 2011. And in this article I want to tell you the whole truth - where to start an Internet business from scratch. The information in this article will most likely go against what you are used to hearing and reading on this topic. So get ready. Now we will break your stereotypes.

If you are just thinking about how to start your own online business, then most likely you don’t have a lot of money. And if you think that this is your main problem, then you are greatly mistaken.

Your main problem when starting an Internet business

It's just great that you don't have money. Seriously. All my experience shows unequivocally - if a person has money at the start of his business (on the Internet or off the Internet), then everything always ends the same. He puts them in the wrong places. He strives to leave “with money.” And as a result, he loses all his money.

And the fact that he is losing money is not the worst thing. The worst thing is that a person forever develops a “negative reflex” associated with business. It's like a child burning himself on a hot kettle for the first time. And then he will never put his hands in there again.

And it’s the same in the history of Internet business. If you get burned once, you won’t be able to entice someone to try again.

But if there is no money, then you have to think. Think about where to get traffic for free, how to make a website for free, how to sell it harder. And that’s when you begin to develop the skills necessary to run a business online.

Yes, this is exactly your main problem now. You don't know how to do anything. Internet business is only on the selling pages of information businessmen, it is so cool, easy and pleasant. In fact, you need to know a lot and learn a lot before you hear the ringing of the first coins in your electronic wallets.

What are these skills? Here are the top three skills to successfully run your online business.

3 main skills of an Internet businessman

Traffic

The most vital skill for any type of online business is the ability to attract targeted visitors. This is also called “marketing” on the Internet. That is, you need to learn how to make sure that many people come to your selling sites who in theory may become your clients.

It’s not a fact that they will still pay you money and turn into real clients, but attracting an audience is step number one.

In order to attract potential clients, you need to learn. This is the most important source of commercial traffic on the Internet today. And first of all, this is Yandex-Direct. If you still have illusions in your head that you and he will do everything for you, forget about it.

No one will do anything to you even for a million rubles (if you had one). In the beginning - only yourself, and only with your own hands.

Next, you need to learn how to work with targeted advertising on social networks, SEO traffic, and teaser advertising. These are all completely different systems, and they work completely differently. If you want to learn everything at once, take my course. He will help you a lot.

Website development

For traffic to be converted into sales, you need at least one selling platform. If you are confident that you can conduct business entirely through social networks, then you may not need a website. You just create some kind of VKontakte group, and it will work for you instead of the website.

But in the vast majority of cases, you still need to have a website. Let it be just one page on the Internet. But there must be one. Moreover, in reality you will need a lot of such pages (trust my experience).

Now there are many different online designers that allow you to create pages on the Internet quickly and effortlessly. And this creates a false impression that making a website is easy.

In fact, setting up blocks from the designer and writing something in these blocks does not mean making a website. You will need to learn at least the basics of HTML in order to be able to perform simple actions with websites without the participation of programmers. This is also a skill, and it also takes time.

Copywriting

The main way to sell on the Internet is to write selling texts. Even if you sell in person on Skype or through correspondence on social networks, you still cannot do without copywriting.

Because copywriting is the psychology of sales. You need to learn to “see” your target audience. Understand what language they speak. Feel the pain they are experiencing. Be able to choose the right words so that the person on the other side of the screen understands you and believes you. To improve your copywriting skills, download my free book. This will already be a good step forward.

These are the three skills you need to start improving now: traffic, websites, copywriting. And to do this, you just need to start doing any business from the list that I give below. You don’t need to set any global goals for yourself now. You just need to learn how to perform simple actions on the Internet.

Imagine a child who just yesterday began to take his first hesitant steps. So you come up to him and ask - “Where are you going?” But he doesn't go anywhere, he just walks. And he walks in order to strengthen his muscles and learn to maintain balance.

The same thing should happen to you. You are not going towards some goal of “taking over the world”, you are simply repeating simple movements, developing and developing your skills:

And to make it more fun and faster, choose one of the five main Internet business options. Choose any option. Then you can change the direction of activity as many times as you like.

5 main internet business options: pros and cons

Partnership programs

This is perhaps the easiest option on how to start running your own business via the Internet. The advantage of this method is that you don’t need to have your own product to start earning money. The disadvantage is that you cannot manage the entire sales chain.

An affiliate program is when you find some interesting product and start advertising it on your selling platforms. For each sale you receive a commission - a percentage of the purchase price.

The problem is that there are not many truly high-quality affiliate programs. And most often these are some kind of information products (courses, trainings). Look in more detail about affiliate programs in the information business.

I myself am not a big fan and skillful at making money on affiliate programs. All I do in this direction is sometimes place affiliate links in my articles on the site. But without a special system. However, I somehow manage to earn 2 - 3 thousand rubles a month only from these affiliate programs.

If you take this matter seriously, you will be able to bring your income to an acceptable level. They say that there are people who earn 100-200 thousand rubles every month from affiliate programs alone.

Infobusiness

This option is suitable for those who love independence. Here you will have to make your own information products and sell them yourself. But you will also earn much more than in the same affiliate programs.

In affiliate programs, you will receive 10-20% of the cost of the product, and from your products you will receive 100%. In addition, you will have the opportunity to fully control your sales funnel. You can change something if it doesn't sell very well.

The main disadvantage, of course, is that to run a successful information business you need to know and be able to do something that other people will want to learn. You can either delve into your old competencies, or choose a new one and quickly learn from books and practice. See more about how to start an information business from scratch.

Network marketing

Network marketing or MLM (or as it is now fashionably called “network marketing”) is not suitable for everyone. This is a very specific type of business on the Internet. I'm not saying that he is bad, or that there are only scammers there. Quite the contrary.

I believe that MLM will allow you to very quickly upgrade the necessary skills for an online business. The advantages are good training, and again you don’t have to have your own product.

The downside is that people don’t like online business (because they don’t like having something recommended to them for money). Another drawback is that today there are actually a lot of financial pyramids that are hiding behind network businesses. In fact, there is no product there, and it all comes down to the fact that you are paying for someone to pay you from below the structure.

If you do not have extensive experience in network business, then distinguishing a real MLM from a financial pyramid is very difficult. And there is a high probability that you will end up in one of them. But that’s why they are mistakes, to learn from them. Perhaps network marketing is best for you.

Blogging

Running your own blog cannot be 100% considered a business. Most often, earnings there come not from sales of some product, but from advertising. That is, you create some kind of platform, fill it with useful and interesting content, and promote it. And then you put ads there for money.

However, this does not mean that you cannot make good money from blogging. On the contrary, this is an excellent and very profitable way to earn a lot without selling anything at all. For example, if you have a content site on the Internet with a traffic of 15 - 20 thousand people per day, then you can easily earn 100 - 150 thousand per month from advertising alone.

The downside is that you will have to work very long and hard before you see a return on your blog. To reach the level of 15 - 20 thousand uniques per day, you will need about two years of work (and this is provided that you do everything correctly right away).

By the way, blogging can be not only classic. You can create your own VKontakte group or YouTube channel. This will also be blogging, only social. There you will focus not on SEO, but on viral distribution of content. If you are absolutely sure that you don’t want to sell anything to anyone, then blogging is probably best for you.

Selling goods from one-page websites

The last online business option in our “review” today is running your own online store. Only this is not a large online store with a bunch of product positions, its own logistics system and other attributes.

You can make your own small “online store” literally on your knees. To do this, you need to do it, place some product there, and start traffic.

In words, everything looks simple, but in reality there are a number of pitfalls. The biggest disadvantage is the need to deliver the goods to the buyer. It is logistics that most often becomes the reason why it is not possible to conduct business through one-page websites. Goods take a long time, people refuse to buy, and so on and so forth.

On the plus side, it is easier to sell living goods than, say, the same information products. With a living physical product, its value is immediately clear. Read more about. And also about what it should be.

In general, a one-page business is probably the only “real business” that can be scaled up to many millions in earnings per month (and made stable and not tied to you as the business owner).

Therefore, if you think broadly, selling products through landing pages is best for you.

Summary

In conclusion, let's once again summarize everything that has been said in this article.

  • If you don't have money at the initial stage of building an online business, then that's good. This makes it much more likely that you will learn to think correctly before investing money somewhere;
  • To run a successful online business, you need three main skills: the ability to attract traffic, the ability to quickly create high-quality websites, the ability to sell and persuade using texts (copywriting);
  • There are five main types of internet business, and you need to start any of them, just to improve your skills in practice.
  • Affiliate programs are convenient because you do not need to have your own product to sell. The disadvantage is that you only earn 10-30% of the sale price and cannot control the entire sales funnel.
  • Information business - suitable for independent people who want to make their own products and sell them themselves. The advantage is really big money. The disadvantage is that you need to have knowledge and skills for which people are willing to pay money.
  • Network marketing is a specific type of online business. The advantage is that you have a team of mentors who will train you intensively. Disadvantages: low earnings, negativity from others, high probability of getting into a financial pyramid.
  • Blogging is suitable for those who do not want to sell anything. Your job is that you create an interesting and useful content platform, and then make money by placing advertisements on it. You can earn a lot and constantly. The disadvantage is that you first have to work for a long time before your blog starts making money.
  • Selling products from one-page websites is the only “real” business on the list. It can be scaled and completely eliminate yourself from the business process. The disadvantage is that you have to deal with the logistics of goods and deal with very high competition.

I hope it’s now clearer to you where it’s best to start an online business from scratch. And in just a couple of years you will have your own real money machine online. Don't forget to download my book. There I show you the fastest way from zero to the first million on the Internet (a summary from personal experience over 10 years =)

What do you need to create your own successful business on the Internet? The answer is very simple: it is necessary that with its help others can realize their needs (b2c) or earn money (b2b). Many people forget about this, thinking only about their own benefit, which is often the reason for the failure of new projects. Let's talk about the main types of online businesses. I have personal experience in many of them, and in some I worked as a developer or SEO optimizer.

Opening an online store

Even now, when you can buy almost everything on the Internet, an online store is still an attractive business. The advantages include the fact that, unlike a number of other methods, here you can start receiving income quite quickly, under certain conditions.

This area of ​​business is far from the easiest, as sellers of a number of information products claim, and start-up investments are required here. I was convinced of this when creating my store, as well as when developing and promoting dozens of others. There will be expenses not only for creating a website, but also for advertising. It’s impossible to describe all the nuances of this business even in five articles, so I’ll say it briefly:

  • There is competition in the sale of almost any product; in some groups (clothing, electronics, etc.) it is simply enormous;
  • Start-up costs are significantly lower than opening a store offline, but the costs of attracting visitors can be much higher and are quite comparable to the rent for premises, staff salaries and other expenses of an ordinary store. If you look at it in the long term, it is far from a fact that an online store will be cheaper, as many people say;
  • The online trading market is growing (according to analytics companies). In 2010, the market volume was 176 billion rubles, in 2014 – 612. Subsequently, growth slowed down due to the economic crisis, but it is still there, unlike offline;
  • 50% of orders come from Moscow and St. Petersburg.

Selling goods without an online store

The method is gaining more and more popularity, requires less costs than an online store, but it can be scaled up and turned into a full-fledged business. People buy cheap and promising (from a sales point of view) products and sell them, often without an online store or even a website. For example, they use social networks as a platform. Or they make a one-page website for each product.

You can buy anything; today it is popular to buy goods on eBay, Aliexpress, Chinese electronics, etc. China is one of the most promising destinations; there are already companies that will not only buy goods there for you, but also send them to customers. That is, you only need to pay for the consignment of goods and find buyers, the intermediary will do the rest.

This is less profitable than doing everything yourself, but if we talk about China, they often buy goods there for a conventional 100 rubles, which in Russia are sold for a thousand.

For example, one of my friends has been buying used iPhones on eBay for several years and selling them offline through social networks and sites like Avito.

Buying a website with online income

Excellent assets are rarely sold for reasonable money. Buying a site that is already generating income is a risk. In 99 cases out of 100, the seller will ask for significantly more than his project costs. And if we talk about top sites that are completely white and have reliable sources of income, then they will ask a lot for them. However, these are exceptions; such projects are sold extremely rarely.

If you have heard something about the possibility of making money on the site, but do not understand anything about it, I do not recommend investing money in it. It’s better to invest a little in creating your own website; this will give you the necessary experience, which in the future will allow you to adequately evaluate assets.

But in general, this type of business (like any other that has risks) can be very promising. It is quite possible to buy a website that, after a small investment, will bring in much more. Therefore, it is better to buy undervalued projects that are clearly stagnating.

I myself periodically look into Telderi and buy projects that are somehow interesting to me. I recommend reading the article “Investing in Websites”, where the issue of purchasing websites is discussed in more detail.

Creating your own content sites

Creating your website for monetization in safe ways like contextual advertising or affiliate programs is an absolutely win-win option. What is the problem with most sites that make no money? The fact is that they are abandoned and not brought to fruition, and also that the owners simply do not have enough resources. But if you have money and are ready to invest it, then creating your own website will be the most reliable option that will guarantee you income.

But it's not that simple. Your income is guaranteed, but its size will greatly depend on your experience and knowledge. Yes, if you have money, then you can hire specialists who will do everything. But this is only suitable if you are ready to invest a lot of money in a large project. Otherwise, the payback period of the project and its profitability will drop greatly.

Anyone can invest one million rubles and earn ten thousand a month; you don’t need any special knowledge for this. But investing a million and earning 50-100 thousand a month without experience will not work.

Internet business ideas

Here I will briefly list a number of ideas that I would classify as b2b or b2c. In fact, you can come up with a lot of interesting options; the Internet provides very great opportunities for business.

Web Studio

  • Big competition;
  • There is a demand for services for creating and promoting websites;
  • Start-up investments may be minimal.

You can read more in the article “Earning money by creating websites”, where I discussed this issue in some detail, so I will not discuss the web studio as a business in detail here.

A highly specialized company

It could be a copywriting studio, graphic design studio, etc., there are many options. Go to any freelance site, look at the categories of orders there. You can create your own company to work with almost any category. Your task will only be to find clients; the costs of opening such a business will be minimal, but there are difficulties and certain nuances. Let's look at the example of a copywriting studio.

To get started you will need:

  • Website;
  • Editor;
  • Copywriter staff;
  • Advertising campaign.

The key is a good editor (if that's not you). The quality of the texts will depend on it, and for a copywriting studio it must be at its best. It takes quite a long time to form a staff of copywriters; you need not only to find smart authors, but also to find more of them than you need, just to be on the safe side. You have no right to miss deadlines.

A similar scheme applies to any field, be it design, programming, video creation, animation, etc. That is, you must have at least one employee working on a permanent basis who really understands the topic. It's not worth saving on it.

Each field of activity has its own characteristics, but the advantages of such narrowly focused companies include the fact that over time a pool of regular customers is formed, which allows them to reduce advertising costs. Or you can not reduce them and expand your business further.

Competition in any field is quite strong (including with an army of freelancers), but there are no fewer customers for services. The advantage of narrow specialization is lower startup costs.

Infobusiness

I wrote in detail about information products in this article. A promising direction that can be easily scaled. But you can not only work according to the “make an information product and look for buyers” scheme, but also make them to order. Once I came across a company that conducts market research based on sources on the Internet; they charge 20-30 thousand rubles for their services. That is, they simply search for all the information and provide it in a digestible form.

This is not as simple as it might seem at first glance, it is quite possible that they buy market reviews and other analytical materials from RBC, but I think the line of thought is clear. Today businesses are ready to pay for information - think in this direction.

Services and applications

There are so many things you can come up with here that the list would be a couple of articles long. From a link exchange or a position checking service, to an electronic currency exchanger or a website builder. Here you have two options, each with pros and cons.

The first is to copy an already working service, but yours will be more convenient/cheaper/functional, etc. The cost of attracting users will be high, because they already have an alternative. It is guaranteed to work only if you do it very well, much better than your competitors. It’s a pity that in business nothing can be guaranteed in advance.

In the second case, you implement an original idea, do something that no one has done before. An example is advertising exchanges for social networks, those who were the first to collect all the cream. But it is quite possible that no one will need your idea and there will be no demand.

What to choose? In the second case, the potential income can be much greater, but the risks are much higher. In the first case, you will definitely have income (if you do everything well), but it is not a fact that it will be large, because there is already competition. And the service market may be narrow; you can also guarantee that even from a very bad competitor, all users will not switch to you. So you have the classic choice between a bird in the hand or a pie in the sky.

However, from the point of view of online business, this option should be considered first. And you can’t do this without a business plan; you must very accurately calculate everything, especially expenses. It often happens that the service seems to be good, but there is not enough money for advertising. Or they launched an advertising campaign, but the service is crude and has errors.

I treat this direction with special warmth, because... I myself often launch mini-startups and read online industry publications. For example, I created a freelance exchange for photographers photo-lancer.ru ( the site was sold for pennies, the buyer abandoned the project), with this idea I went to a business incubator (in the IT park, Kazan), where it was rejected. I abandoned the project because... decided to concentrate on the business of his web studio. But startupers often come to my studio, I work quite closely with this category of customers, there are even several projects that have already been launched, but most of them, as a rule, are closed due to underfunding or a change in priorities.

Game creation

People love to play, people often spend a lot of money on games, buying virtual currency or items. The main difficulty is that the era of browsers has already passed, and creating a full-fledged 3D MMORPG or shooter requires huge investments. But browser games have been replaced by social networks and mobile applications, where the entry threshold is tens and hundreds of times lower.

Successful and popular games on social networks earn millions of dollars, the same Facebook gives you the potential to attract tens of millions of players from all over the world. Another thing is that projects like Angry Birds are made by professionals who have a large budget not only for development, but also for advertising, it is difficult to compete with them. But it is quite possible to create a business in this area, the prospects are not getting any smaller.

In the gaming business, not only the financial component is important, without which nothing will definitely work out, but also the idea, on which everything depends. There is no point in copying successful projects; you need to develop your own.

"Million Dollar Idea"

I know everything about Facebook, Twitter and other services that, from nothing, have become companies valued at billions of dollars. These success stories are often told as examples and used for motivation. But no one talks about thousands of projects that have disappeared and no one remembers them. And their authors also thought that they had a “million dollar idea.”

What I mean is that if you implement a hundred original ideas, one of them may succeed. It's very difficult to predict anything new, and that's the problem. Such online business ideas should not be done with the last money; they are often done according to the principle “it won’t work, oh well” and not with the last money.

There is a very simple cure for such ideas: a business plan. If you approach its preparation very carefully, the prospects for the project become much clearer. Therefore, if you have the next brilliant idea, like a social network for dogs or for redheads, think carefully about everything before investing money or looking for it.

Conclusion

Of course, I have not listed all types of online businesses. Business is a systematic activity whose main objective is to make a profit. From this point of view, almost any area of ​​​​activity on the Internet can be turned into a business.

There was a time when blogs were started by amateurs who did not think about advertising income. Then they began to earn money, and professional bloggers came on board, for whom their blog is the main source of income. Well, then companies appeared that made a business out of it. This can be said about VKontakte public pages, link trading, copywriting. The list can be endless.

There are thousands of ideas. The Internet itself is a very powerful tool for business. Real companies and people spend money here. Your task is to determine the points where these cash flows go. Or offer them a new path.

Today, tens of thousands of people are looking for business ideas without investment on the Internet. But if you don’t lie, then you can’t start a business without any investments. But we tried to select ten interesting business ideas that require little money, accessible to most of our fellow citizens (even students and alcoholics). What was taken beyond the permissible limit was... a thousand rubles! True, many of these undertakings will require considerable labor costs. Well, and the presence of some means of production.

No. 1. Atelier at home or custom bow ties

If you have a sewing machine, your arms grow from a place closer to your head than to your legs, and you do not only cross-stitch, then this idea will suit you. And you can even spend a thousand rubles on the purchase of materials (fabric and thread). After all, you have a machine? Well, we’ll deal with advertising in the currently fashionable way - creating a group, public pages on social networks VKontakte, Facebook (less competition), as well as on thematic sites dedicated to fashion. You can do not just adjusting clothes or hemming curtains, but also sewing bow ties, ties and handkerchiefs, which is quite fashionable now. And you can have your own 10-30 thousand rubles of net income per month. Not bad for a student.

Labor costs
Advantages- Stability of earnings, quick start.
Flaws

No. 2. Mobile computer administrator

Do you know how to reinstall Windows? Do you know how to install an antivirus in ten minutes and what safe mode is? Can you imagine how to connect a mouse to a computer? No, you are not an administrator yet, but you can become one. It is advisable to have a laptop at hand. And also the effort to place dozens of advertisements on sites ranging from aggregators like Avito to social networks. Yes, you will find clients quickly. The cost of one visit, depending on labor costs, is 1 - 5 thousand rubles (possibly more). The flow of clients has begun - don’t refuse anyone, connect your friends who also understand this topic. Monthly income can be 30-60 thousand rubles.

Labor costs- about 3-9 hours a day, depending on the number of orders and the success of promotion.
Advantages- zero investment, a large number of potential clients.
Flaws- High density of competition; you really need to understand the topic.

No. 3. Food delivery to offices

This is where your culinary skills will come in handy. With the starting capital (1 thousand rubles) it is quite possible to buy ingredients for a set lunch for 8-10 people - just enough to feed a standard office. Based on 150-180 rubles per serving. Yes. Delivered lunches are not such a high-margin business. But you can fully count on your 25-40 thousand rubles a month. And if you also involve other “culinarians”...

Labor costs- about 4 hours a day depending on the number of orders.
Advantages- there will be clients for sure.
Flaws- it is necessary to conduct a real advertising “campaign” to attract customers in office centers.

No. 4. Photographer for anything

Do you have a good camera and a desire to take photographs? Don't your photos make your friends gag? You can become a photographer! Photo sessions, photo sets, erotic photography, love story, wedding photographer and much more: everything is in your hands. Proficiency in Photoshop is highly desirable! But the work is quite free and multifaceted. It’s better not to cooperate with the media - they pay frankly little. Monthly earnings range from 30 to 150 thousand rubles. You will have to do a lot of self-promotion.

Labor costs- from 1 to 12 hours a day. It all depends on the flow of clients!
Advantages- zero investment.
Flaws- you need to be a real professional in this matter, otherwise dissatisfied clients and competitors will do something bad to you.

No. 5. Husband/wife for an hour

More than 28% of families in Russia are single-parent. Moreover, if women need a strong male shoulder, then men lack comfort in their homes (and cleanliness). This type of business is not prostitution at all (or whatever you are thinking about). But to help women assemble this strange wardrobe not from Ikea, fix the bed, faucet, replace the wallpaper... Or tidy up the apartment of single men. Yes, there really is a demand for such services. The average bill is 1000-1500 rubles. Monthly income can reach 60-70 thousand rubles.

Labor costs- 2-3 hours a day.
Advantages- business without investment.
Flaws- you really need to be able to do something with your hands.

No. 6. Vkontakte community

Do you consider yourself an advertising guru, your posts are liked by friends and strangers, and in an attempt to avoid the flow of news from your feed, your acquaintances unfollow you? Then perhaps you should try yourself as a cool SMM person. Your income (let's look realistically) can range from 10 to 200 thousand rubles per month, depending on the activity of the audience and the number of participants in the group.

Labor costs- 1-10 hours a day.
Advantages- complete absence of investments, flexible schedule.
Flaws- you must be a really cool SMM person.

No. 7. real estate agency in its own right.

Searching for advertisements on city websites and open advertising platforms, a sea of ​​“positive” from clients, the need to get discounts, preferences and the eternal search for buyers or sellers - all this and much more you can get by working as a realtor. Oh yes, dozens of calls are waiting for you. Get ready to be sent. But you will gain enormous experience in direct sales and handling objections.

Labor costs- from 5 to 12 hours a day.
Advantages- you will definitely meet the thousand rubles and learn how to sell. Income per month can be about 30 - 80 thousand rubles.

No. 8: Manicure at home

If you are a girl and are into manicure (or false nails) and have experimented with your friends, then you can be advised to open a beauty salon at home. For a thousand rubles, just buy expensive varnishes from Tiffany and or false nails. Feel like a cosmetologist!

Labor costs- from 3 to 8 hours a day
Advantages- high income. From 20 to 100 thousand rubles per month. It all depends on your skills and working hours.

No. 9 Loaders on call

Everyone always needs strong guys. And really for everyone - from private clients who just want to transport a piano, to small, medium and large companies that periodically or one-time need to lift, move something, and so on.

The second important point is that you don’t have to be a loader yourself. That is why the idea becomes twice as attractive.

First, you look for people who can perform these duties. The good thing is that no one will require special education or a license for such work. With these people, whose informal base can constantly change and be supplemented, you agree on a piece-rate payment option.

At a minimum, the business is ready after this. You simply look for orders and implement them. However, this method will be too superficial and will not bring good income.

It would be better to open an individual entrepreneur and open a current account. After all, if you plan to work with organizations, the invoice will help you avoid difficulties. Firms don’t like cash too much, otherwise there will be somewhere to transfer your payment.

Now, a little about how to search for orders. After all, without orders there is no point in all activities. There are several standard and simplest options:

  1. We go to the World Wide Web and look for any organizations in our city. And then we simply call ahead and offer our services right now and for the future. You must leave your contact details. We warn you right away that the exhaust from cold ringing will be small. But it will. On average, 100-200 calls will provide you with one order. And then - progressively. Someone will remember you if necessary, someone will take note.
  2. Simple announcements on boards and social networks. You can't go anywhere without this. Let your company's contacts be visible. Usually people do not hesitate to call at the slightest need, if only to find out the price.

Don't forget to think about the price. And before that, monitor the current prices in your city.

Labor costs- about 4-8 hours a day, depending on the number of orders and the success of promotion.
Advantages- There are always orders
Flaws- Low prices

No. 10 SMS informing parents about their children’s school attendance

As they say, a million-dollar idea, but with its own difficulties. And the safety of children is a topic that never ceases to be relevant.

The idea is to install special machines in schools and provide children with cards. When a child comes to and leaves school, he places his card on the machine. The parent immediately receives a notification about this on their phone.

Income is based on subscription fees for using the service. The service itself is completely voluntary and has nothing to do with the regular access system in schools.

The question arises - how to come to an agreement with parents and with the educational institution itself. Actually, it's not that complicated. School management will be interested in installation if two conditions are met. First, equipment for the school will be free. Secondly, at least some parents will support the idea.

It will be possible to reach an agreement with the parents if you immediately explain that this is a voluntary matter. And that no one will take extra from them. Only pay for the SMS messages themselves. In that case, many will agree that being aware of your child’s movements for a small fee is a good idea.

Business will naturally require investments, but, which is very good, small and quickly recouped. So, the equipment itself for one point will cost approximately 20 thousand. One card will cost 30 rubles. Cards can be issued to parents on bail. For example, 100 rubles. But this is precisely a deposit, not a purchase.

Next comes a monthly subscription fee. For example, the same 100 rubles. This will not be affordable, regardless of the family income level. Now a pack of cigarettes costs the same. Only smokers spend 100 rubles a day on this, not a month. One SMS message will cost a few kopecks.

According to statistics, 30 percent of parents perceive the idea very well. But the biggest difficulty is getting them to pay on time and not forget about it.

After launch, you will need to organize your work so that you can respond in a timely manner to changes in parents’ mobile phone numbers to which notifications will be sent. You can also quickly and inexpensively replace lost and broken children’s cards.

After launching in one school, installing equipment in others will be easier, because there will be a good working example. To understand how quickly this type of investment can be repaid, take 1,000 children per school as a point of calculation. This will give you a rough idea of ​​your earnings level.
Advantages- Relevance of the topic
Flaws- Difficult to agree

No. 11 Sale of bottled milk

Milk is one of those products for which demand never falls. Even during an unstable economic situation, when prices soar, leaving the income of the population far behind. Therefore, creating a business based on the needs of customers, simplifying the matter with a competitive product, is not too difficult. Moreover, milk, for example, from a barrel, can actually be sold cheaper than bottled milk in any chain hypermarket.

To start, you can purchase a barrel, for example, 500 liters. And these will be the only significant costs. If you are trying to save money, then it is more profitable to consider selling barrels from hand rather than from the manufacturer. In this case, you can spend 50-70 thousand rubles.

This barrel easily clings to the car and is easily transported from place to place. If you do not have a car, you can include someone in the scheme who can transport it by agreeing on a fixed amount for the trip.

The next main step is to find a supplier. This could be any farmer who is not too far away. The scheme of working with him is simple - every morning you take milk from him and make a payment on the spot.

However, it is important to remember here that the milk must be taken to the laboratory for analysis in order for you to be issued a certificate. And when everything is done, the milk and the certificate are in hand, you need to come to a specific point and sell (it would be better to hire a seller).

As for the price, it is quite possible to buy milk from farms at a price of 15-20 rubles per liter. Of course, in particular cases, everything will depend on the volume of goods. You need to sell it a little cheaper than the store price, but not much. Otherwise it will be unprofitable. For example, 30-odd rubles.

What you will need from the documentation:

  • Individual entrepreneur registration
  • Employment contract with the seller
  • Sanitary book for the seller
  • Papers about renting a place of trade
  • Product certificate

It’s better to rent a place near the market, or get permission from the city administration for a specific location.

Labor costs- about 8 hours a day

Advantages- Demand for the product is constant

Flaws- Lots of permissions required

No. 12 Rent of 4-wheeled bicycles

4-wheeled bicycles, or velomobiles as they are called, are an excellent type of family recreation in any park areas equipped with normal paths. Naturally, such units will not be specially purchased. But, as practice shows, renting is a popular idea. Moreover, one velomobile can accommodate up to 6 people. Therefore, the entertainment is interesting both for a family of several people and for a group of friends.

Park areas, embankments in cities, and recreational areas may be suitable for business. As for the price, on average, a Chinese-made velomobile will cost about 50 thousand rubles. However, there is a cheaper way - to find a craftsman who would make custom-made wheels himself. There is nothing complicated about this. But of course you have to search.

For those who have very limited funds, the option of installments or a loan may be suitable.

Once you have decided on a place, you need to understand who owns it. If it does not belong to a specific company or individual, then you will need to obtain permission from the city administration.

The rental price should be based on your costs, but you can’t go too far in this case, otherwise clients simply won’t respond even if they have the desire. For example, 100 rubles for a half hour drive is quite an adequate price for a more or less large city.

When organizing, remember that the client is required to take not only a fee, but also a deposit. Usually this is an identity document. Otherwise, you will quickly lose your “vehicle fleet”. If you want to completely protect yourself from theft, install a special device - a tracker that will show the coordinates of each velomobile.

If the rental is large enough, then it will be more profitable to hire additional staff who will work in shifts.

Labor costs- about 4-6 hours a day

Advantages- Wide audience
Flaws- In large cities there is already high competition + seasonality

#13 Freight transportation without costs

The idea is based on the fact that you do not need your own freight transport. Because you will be working with hired drivers who have their own trucks.

In fact, there are a lot of drivers who could respond to your request. This is due to the fact that searching for customers is not the most pleasant experience and many limit themselves to simply advertising the opportunity to hire themselves with their own transport. Not everyone gets into the advertising jungle either.

How exactly to work with drivers is up to you. The main thing is to agree in advance. Some people prefer piecework based on the number of hours they are employed. Others calculate mileage. It may be easier to set your own percentage. That is, you find a customer and transfer him to a specific driver, who, having completed the work and received the money, gives you the agreed portion.

Finding customers is not as difficult as it seems. There are several common options:

  • Calling organizations in your city
  • Paper advertisements around the city
  • Specialized sites on the Internet

When talking with a client, be sure to fully voice your terms. And when the customer gives his consent, immediately discuss all the details - place, time, cargo itself, additional conditions and wishes, phone numbers and responsible persons.

Even if the client is a “one-time” one, save his contacts, in this way you will ensure that you have your own customer base, to whom you can re-offer your own services and inform about promotions.

Labor costs- full time on the phone

Advantages- Standing orders
Flaws- High density of competition.

No. 14 Sale of berries and fruits from Thailand

At first glance, the idea may seem strange. After all, we have not been living behind the Iron Curtain for a long time. And trips to exotic places, where you can enjoy such things, are not so outrageously unattainable. However, in an era of economic crisis, as statistics show, many people prefer to postpone their vacation until the future. And in fact, a very large percentage of the population does not travel outside our country.

Therefore, organizing a business selling “specific products” from hot countries is a completely feasible task. The main thing here is to find a supplier. The problem is that those who constantly work with the delivery of goods from other countries and can help with the preparation of all documents do not deal with goods in small volumes. And they won’t take on small batches. Therefore, you will have to spend time and effort searching.

Another option is to find a person who will buy goods in a specific country and send it to you by air. Naturally, payment will be negotiable.

The price at which you will sell products in Russia will have to consist of several factors. For example, customs costs, production costs, buyer's fees, and postal interest will be affected. But the most important thing is the time it takes for the product to deteriorate. The smaller it is, the greater the percentage of markup on the price tag you will need to add. Because the loss of part of the goods in such a business is an inevitable fate.

The assortment can be completely diverse, unlike in a store, where you often won’t find anything other than a couple of items. So, you can start selling the following dishes:

  • Durian
  • Pomelo
  • Coconut
  • Banana
  • Rambutan
  • A pineapple
  • Darogonfruit
  • Mango
  • Guava
  • Mangosteen
  • Jackfruit
  • Longkong
  • passion fruit
  • Chempedak
  • Tamarind
  • Salak
  • Tangerine
  • Sapodilla
  • Papaya

And this is not a complete list of what is possible. Naturally, over time you will be able to optimize the range depending on the results.
Advantages- Unusuality, the ability to target an audience with a high level of income.
Flaws- Possible difficulties with customs

No. 15 Sale of waste from production and expired products

A strange idea for making money nevertheless has a completely working scheme behind it. The fact is that many food products, when they expire, are simply disposed of. Naturally, factories and companies that have to throw away a product that has not passed the sales stage spend some money on these processes. It is necessary to pay for transportation, disposal itself, and the work of the people involved in this matter. Naturally, it would be more profitable for them to get rid of these expenses if someone took away or bought back such products.

The question is - for what? It's simple. If you take, for example, bread that is already subject to disposal, then you need to keep in mind that it is still suitable. As an option - for cattle feed on numerous farms. The same is true for the confectionery industry.

Therefore, your task is to find a “supplier” of such products. If you go to the factory, you may encounter a refusal. Because, alas, some productions use an expired product, breaking it down into ingredients, which are subsequently mixed into a new fresh batch of the same product.

But, of course, not everyone does this. Therefore, among several plants and factories you will definitely be able to find a supplier.

It is better to start solving the problem with accounting. This is where price approval takes place. It is also possible to agree on payment of a symbolic price on your part. Up to 1 ruble per kilogram of product. But there will definitely be a price tag.

Once a supplier is found, it will not be difficult to find a buyer. A small price for your product will help with this. Start with advertisements on profile portals. You can also visit farms in person to reach an agreement. Over time, regular customers will participate in this scheme.

Labor costs- about 8 hours a day

Advantages- Low cost of goods
Flaws- Graphic density

No. 16 Cosmetic repairs of apartment building entrances

The scheme of this type of business is based on contracts with management companies and housing offices. The fact is that the departments themselves often do not have their own teams of workers who will carry out the orders. And, considering how many houses even in small towns need to be monitored, the work is ongoing. The housing office is likely to turn to hired teams. This is the kind of hired brigade that you will have to assemble that is ready to take on orders. And this will be the first step.

Finding a person who can perform certain construction and repair work will not be difficult. If you don’t have such friends among your friends, look for advertisements, there are a lot of them now. To begin with, a small staff of 2-3 people will be enough.

The second step is to determine the price of the work. It is better if your team includes a builder or repairman who already knows the value of his employment. This way, when communicating with a potential customer, you can immediately announce the price tags. This is important so that the client does not “fly off”. If difficulties arise with this, contact construction companies. They usually provide consultations for free.

After this, all that remains is to find the housing office that needs a brigade and discuss the conditions with it. It is important to enter into a contract once the terms have been agreed upon so that you can receive payment. Part of the funds will go to pay your team, and part will go to you.

As an addition to this business or its expansion, you can make money by transporting and delivering building materials.

Labor costs- Constant communication in person and by phone
Advantages- Standing orders
Flaws- Competition and bureaucracy

No. 17 Dry fog as a remedy for odors

Dry fog is so named because the device that is used to eliminate odors splashes out a special air suspension that looks exactly like fog. In fact, the mixture has a special composition that is sprayed in the form of microscopic crystals. They are able to penetrate even the smallest holes and gaps, simultaneously absorbing any odors.

The dry fog sprayer is not bulky at all. Like a vacuum cleaner, it can be carried with one hand. The cost of such a unit varies between 20-30 thousand rubles.

In addition to the device itself, as a consumable, you will need to purchase the liquid itself, from which the “miracle machine” will generate fog. The cost of one bottle is about 100 rubles. It is enough for about 1 whole car, if you need to remove the smell from the car.

The odor removal procedure takes about forty minutes. In experienced hands - even less. Dry mist can deal with many odors. For example, it calmly removes the old smell of tobacco in the cabin. According to statistics, you don’t have to think about the appearance of this smell after the procedure for at least a whole month.

When building a business, you don’t need to inflate the price tag for the procedure, this way you will get more clients. 500 rubles at a time will be quite enough. The main thing to remember is that in order to achieve the effect, you must first remove the object that is the source of the smell. So, if it is a spoiled, rotten product, then you first need to remove it, and then begin the cleaning procedure.

Another important detail is the raid. It can form when a mist suspension settles. Therefore, you should remember safety precautions when covering important elements with film.

Prices for services are usually based on area. The larger the room where you want to remove the smell, the higher the price tag for the procedure.

Advantages- Low competition
Flaws- Difficult search for clients

No. 18 Sale of waste from livestock farms

We have already discussed the possibility of making money by selling expired products from food production to farmers. But from these same farmers you can also find goods for subsequent sale to another buyer.

We are talking about animal waste products from farms. They are usually stored close to the farm itself. Of course, there are those who do the export and sale themselves, but not everyone can devote the time.

In order to transport waste from the “supplier” to the customer, you will first need a suitable truck. There are several options here. Firstly, in the village located next to the farm there may be a suitable vehicle. And together with the driver. And given that in villages the income level is usually lower than in the city, payment can be easily negotiated.

Secondly, you can buy a car yourself. Moreover, a supported one is best suited. Because you will be transporting manure and because there is no point in spending large sums on a new car from the very beginning of the business.

After the issue with the vehicle is resolved, you will need to negotiate directly with the farmer, who always has the goods in stock. And since without such offers the farmer has to remove the waste himself, it will not be difficult to come to an agreement with him.

The further stage of setting up the business is associated with the workers who will load the “material” into the machine. Again, it is worth hiring people, either living in a nearby village, or the farm workers themselves.

The last step is to find a buyer. Such waste is good as fertilizer for plants. Therefore, the main audience to target is the owners of crop farms and summer residents. In the second case, you can park a car with manure on the necessary days directly at the entrance to the dacha communities. Then the clients themselves will ask you about the cost of the manure you sell. Or you can use standard methods - posting advertisements and the Internet.

According to statistics, the cost of one manure truck varies between 2000 rubles. In successful cases, more than one truck of manure can be sold in a day.

Labor costs- Full time work

Advantages- There are always suppliers
Flaws- "Dirty job

No. 19 Meeting people during quests

This idea combines two popular services among people. Quest rooms are currently a popular entertainment and dating service, which, judging by numerous dating sites, will never lose popularity.

The gaming environment and new sensations always encourage closer cooperation even between complete strangers. Therefore, the idea deserves attention. Naturally, the search for potential clients in this case is primarily carried out via the Internet. And even if, during the process of playing the game in real time, people did not have the opportunity to find a partner, a good time will not leave them in a bad mood. Clients will still be happy.

Advantages- Combination of two popular ideas
Flaws- Competition

No. 20 Advertising on your own windows

We have all become accustomed to seeing advertising everywhere - from newspapers to street advertisements on banners and even simple poles. Advertising today is the engine of any business and advertisers are constantly looking for new effective platforms. This means that finding a client among those who need to place their advertisement is a matter of time and desire.

Recently, the idea of ​​offering advertising space on your own windows and balconies of residential buildings has begun to develop. If you are a person who is ready to sacrifice your “glass” or space on the facade for the sake of earning money, then you should think about this method.

There is no point in describing how to find a client; first of all, you need to be able to offer and not be afraid to communicate. But for those who lack such skills, there is an easier way to unobtrusively sell their place. You can organize a small billboard where, before an advertisement from a specific company or person appears, your inscription about the sale of this very advertising space will hang.

It all depends on your creativity. Alternatively, you can write popular words: “your advertisement may be here.” And it’s natural to add a telephone number under this slogan. In this case, there is a high probability that the client will find you himself. Especially if the place you are offering is really well suited, that is, it is viewed from the outside and will be visible to a large number of people.

Labor costs- Almost not

Advantages- Passive income
Flaws- You will have to sacrifice your windows or facade