7 unusual business models for a successful start
According to opinion polls and studies, from 23% to 39% of Russians want to open their own business, but less than 3% of respondents are going to do it in the next 3 years. The Yandex search engine records more than 200,000 “business idea” queries from its users every month, who are looking not for simple well-known options, but for ideas of non-standard projects. It is about them that we will talk.
Many people dream of creating their own business, but before the idea “shoots”, you have to try a bunch of options, some of which sometimes turn out to be not profitable, but unprofitable due to high competition, an incorrectly calculated business plan, seasonality, slow payback and other factors.
If with standard types of business, albeit in demand, such as grocery stores, shoe stores, car services of various formats, as a rule, you have to survive in the face of fierce competition, then unusual business ideas can ensure doing business in conditions of minimal or even out of competition.
The moneymaker factory has prepared a review of 7 unusual business ideas with a brief description from idea to implementation.
Animal hotel
Due to the spread of tourism, the pet care business is gaining popularity. Abroad, pet hotels are commonplace. If you need to go on vacation or on a business trip, the owners of four-legged friends do not even think of asking relatives to look after the pet. He is simply placed in the appropriate institution.
According to the Expert North-West publishing house, every third family in Russia has a cat, and in terms of the number of domestic dogs (more than 10 million), our country ranks first in Europe and fifth in the world. The first four belong respectively to the USA, Brazil, China and Japan.
In the UK, in the city of Lymington, a luxury hotel for cats was opened in 2014. Tailed guests are given king prawns for breakfast, they live in luxurious rooms, there are even personal drivers, and Skype conferences are organized with the owners. A week of keeping a four-legged friend in this hotel costs the owners £250.
Andrey Pushkin, investment manager of Rosatom, who has long dreamed of changing his occupation, came up with the idea of opening a hotel for cats after he could not find a suitable place to accommodate his cat Fani during the planned departure for the New Year holidays.
So the hotel "Sir Cat" appeared. Renting an area of 100 sq. m., the entrepreneur placed 15 tempered glass boxes there, with an area of 2.3 sq. m per 2.1 sq. m. They contain all the necessary attributes for a comfortable stay of mustachioed pets: shelves, bowls, beds, scratching posts, some boxes have video surveillance systems so that the owners can see their furry friends.
Thus, starting investments amounted to 1.8 million rubles. (rental of premises, equipment of boxes, advertising, installation of video surveillance, etc.), the average check is from 4 thousand rubles. (the cost of a room for a cat in 2015 averaged 550 rubles per day), the amount of monthly revenue is 300 thousand rubles, profits - 80 thousand rubles. Three people work in the staff: 2 cat nannies and Pushkin himself.
In 2015, the net profit of the hotel for cats amounted to almost 1 million rubles. with a revenue of 3.6 million rubles. For 2016, 3 Sir Kot hotels in Moscow have already been opened and two more are planned to be opened.
Production of facing tiles from glass waste
The essence of this creative business idea is as follows: facing tiles are made from glass waste, the cost of 1 sq. m, which is 30-70 rubles. Selling price 300-450 rubles. In the manufacture of individual orders, the price increases to 600 rubles. for 1 sq. m. For comparison, the price of imported European tiles is 900-1500 rubles.
Production technology: glass cuttings are crushed into small fractions, a binder (polyester resin) and dyes of the desired color are added. The resulting mixture is poured into molds and placed in a vacuum unit. A frozen tile (and it hardens within a couple of hours) is not inferior in appearance and quality to Italian and Austrian ones.
The cost of equipment (at first, you can use a mechanical crusher) is about 10 thousand rubles, and reusable forms cost an average of 200 rubles. for 1 sq. m. In addition, you will need a vacuum unit to remove air bubbles. For the production of 300-400 sq. m of tiles per month requires a room of 18-20 square meters. m. and a small warehouse.
90% of the materials are cullet, its supply can be negotiated with glass factories and workshops for the production of glass products. The owners of such organizations will only be happy with the free disposal of waste.
Self-service laundry
The essence of the idea: the organization of the opportunity for the population to independently wash things, including large ones: blankets, blankets, down jackets in a place specially equipped for this.
We will talk about the implementation of this business idea using the example of the experience of entrepreneurs Oleg Maslennikov and Pavel Glushenkov, who founded the Express Laundry network of self-service laundries. The first point was opened by Maslennikov in Krasnodar. For 2016, a laundry network is open in Moscow.
This is how the economy of a self-service laundry in Moscow looks like, located on Vernadsky Prospekt in a 50 sq. m. (see Fig. 2)
The total initial investment amounted to 3 million 950 thousand rubles, including the largest start-up costs related to the purchase of equipment: washing machines and dryers, their purchase cost 3.5 million rubles. It took 400 thousand rubles to repair the premises, 50 thousand - the cost of advertising.
The average monthly gross profit is 350 thousand rubles, from which the following costs are deducted: rent - 45 thousand rubles, utility bills - 35 thousand rubles, purchase of household chemicals - 70 thousand rubles, administrator's salary - 35 thousand rubles. rub., other expenses (administrative, managerial, to maintain the cleanliness of the premises) - 18 thousand rubles. Tax under the simplified taxation system at a rate of 6% of income - 21 thousand rubles.
Total net profit per month - 120 thousand rubles.
Health Capsule
The essence of the idea: the provision of wellness services with the help of a health capsule. One session of being in such a capsule for 25 minutes is equivalent to four hours of deep healthy sleep. It normalizes the psycho-emotional state, relieves fatigue, normalizes the work of all systems and organs of the human body.
To organize a business you will need:
- purchase equipment - the capsule itself;
- rent a small room at a spa salon, beauty salon, fitness center, gym, clinic;
- organize an advertising campaign to attract customers.
One session in such a capsule costs an average of 300 to 600 rubles.
With an eight-hour working day, you can receive up to 25 visitors per day.
Textile design business
This original business idea can bring big profits. However, it will suit creative individuals who are interested in fashion and design. The bottom line is to create unusual unique designs, followed by printing on fabric and selling at international exhibitions.
We will tell you how such a business works using the example of a project implemented by Muscovite Alexandra Kaloshina. She owned a tailoring shop and occasionally visited European fabric design exhibitions. When she had the idea of creating her own design, she applied to participate in the Paris exhibition Premiere Vision. Of the 200 samples she brought, almost all of them were sold.
A sample is brought to the exhibition - a fabric on which an image and a file with a pattern are printed. The selling price of one sample is from 120$ per drawing for India and up to 220€ for Europe.
Currently, Kaloshina's company not only sells designer images, but also scarves with these designs under the Radical Chic brand.
