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Professional achievements of a marketer. Marketer resume sample

Using an example of a resume for a marketer, a job applicant will be able to create a unique profile that will definitely arouse the interest of the employer. The applicant can use our template on the website, insert personal information into it, and then download ready-made resume and send by email to the employer.

Marketer resume example

To a person in search new job, you will have to learn to present your skills and professional abilities. In order for the employer to choose your profile, you must indicate in the document only those data that will best meet the stated requirements.

A marketer's resume contains information that the employer expects to see. From the point of view of the head of an enterprise, a marketer is a person who knows how to successfully advertise a product and has the necessary professional skills. Before filling out the questionnaire, you need to study the data from the vacancy description; usually the employer describes in detail the job responsibilities that will be assigned to the specialist.

Each entry made in the resume must correspond to reality and be documented by data from work book, certificates and diploma.

Increases your chances of getting the desired position Good photo. The facial expression should be friendly and serious. A marketer is an analyst with a creative type of thinking; the image of a free artist does not suit him.

Work experience on a marketing resume

This block is of the greatest interest to the employer. Information about previous jobs is entered in reverse order, starting with the most recent one. Be sure to indicate the name of the company and the title of the position held.

The data for this block can be copied from the job description.

If the applicant worked under a contract as a marketer remotely, the resume can be filled out based on labor contract, confirming the range of duties performed. This section can include the responsibilities that were assigned to previous place, and add the types of activities that are described in the vacancy. This can only be done if the applicant for the position actually has the skills specified by the employer, but previously they were not in demand.

When reading a marketing specialist's resume, the employer must conclude that the applicant is ready to start work and does not require training.

When a vacancy has no description job responsibilities, you can view several similar proposals, do an analysis, and make a list based on generalized information.

An example of one of the work experiences

In the template presented on our page, the block dedicated to work experience is divided into subsections. The sample is designed so that any applicant can understand how to use it. Each subsection is signed and adapted to a specific type of information.

The start and end dates of work at the last workplace are entered first, then the names of the company and the position held are entered in the provided columns. After this, be sure to list the main responsibilities and competencies that were performed at the previous job.

Example of filling out a section:

01.2009 - present V.

Organization:

Digital Commercial

Job title:

Lead Marketer

Responsibilities:

Achievements (over 2 years):

— The number of incoming calls increased by — 25%;
— Increase in website traffic by 30%;

The sample below shows standard duties in a specific organization. A person holding the position of a marketer may be assigned competencies related to the profile of the enterprise. Eg, tourist agency may put forward good knowledge as an additional requirement for the applicant foreign language or international marketing standardization programs.

To avoid making a mistake, when filling out the application form, you need to correctly compare the job requirements with personal competencies and enter only the most relevant information.

Any good specialist in the field of advertising knows that the ideal presentation contains positive information reflected in digital indicators. Personal achievements must reflect the potential of the applicant for the position, his professional commitment. Therefore, data with percentages and numbers is entered into this subsection.

What to do if you have no work experience

Graduate educational institution without work experience, your resume should focus on skills and abilities. For resume personal qualities of a marketer disclosed from the parties expected by the employer.

The employer believes that a specialist in this field should have:

Analytical skills and knowledge of programs that allow you to forecast sales.
Use at work modern forms marketing techniques.
Be proactive, work for results.
Be able to communicate with people verbally and in writing.

All this data needs to be disclosed as fully as possible. The skills and abilities described should show the future leader that the young specialist did not come to the profession by chance.

Section "Education"

It is difficult to occupy a position as a marketer without special education. A specialist developing sales is required to know special programs, analytical skills, ability to create promotional events and materials.

Example of an “education” block:

Russian Economic Academy named after G.V. Plekhanov

Faculty:

Economics

Speciality:

Economist-manager

Year of ending:

Be sure to indicate all courses taken, lectures attended and other forms of increasing the level of professional knowledge.

Marketing resume skills

This section should be given the greatest attention, especially to those applicants who do not have experience in this field. Skills are stated briefly in two or three words. All skills listed must be relevant to the desired position. It is illogical to write here about having a black belt in karate. A marketer is required to be able to promote a product.

Personal interests, hobbies and character traits do not fit into a resume. The employer does not need this data; he is looking for a specialist. From an employee, the employer wants to receive increased sales and high-quality advertising. The head of the enterprise will mark the applicant who has trading experience, Analytical mind.

What should a marketer write about himself?

A chapter in which a competent advertiser will immediately see the opportunity to present himself as a specialist high level. Enter here Interesting Facts biographies related to professional activity, revealing personal growth applicant for the position.

An example about yourself in a resume:

1. I personally prepared and developed 10 thematic exhibitions on the largest site North Caucasus region ROSTVERTOL EXPO.
2. In 2017, he was an honorary participant in the “Sales as a System” conference.
3. Created and published the work “13 principles of public speaking in dealing with objections.”

It would be a mistake to enter information about your personal car, license, and marital status in this block. Each line in the resume should work for the applicant, presenting him as a specialist.

More details from what to write about yourself on a resume, read in our.

How to fill out contact information on a marketer's resume

A person applying for the position of a marketing specialist must have a good knowledge of the Russian language; a resume filled out with errors will undermine his reputation and negate his chances of getting a good position. A typo or incorrectly entered number in the personal contacts block will result in the employer not being able to contact the applicant to invite him for an interview.

Example of filling out contact information:

7 958 000-00-01

marketolog@site

MarketologMyresume

Conclusion

Marketing resume examples, which were discussed in the article, should help the applicant create his own unique self-presentation.

When filling out the template, avoid copying. Information taken from your personal experience will be most effective.

If you don't want to blush at an interview, always fill in the information in the template that is true.

After filling out the form, you must check it carefully. The finished result must fully correspond to your skills and the requirements of the vacancy. Don't forget to attach your photo to the document; this touch will significantly increase your chances of success.

It is impossible to create a marketing resume for all occasions; employment professionals advise writing a new resume for each. This will allow you to place the right accents and highlight the most important points, which will be key to getting this particular job. Any resume is a mixture of the candidate’s skills and abilities, his work experience in a particular field, and it is built, as a rule, according to the same rules. But there are universal tips that will allow the applicant to attract the increased attention of recruiters to their data.

For a marketer, such advice could be a recommendation to familiarize yourself with the company and its corporate style, and then demonstrate the acquired knowledge in your own interests. The resume of a marketer, an example of which we will give below, is an excellent chance to present not only yourself, but also your ability to correctly present information.

Are you looking for a job or planning to look for one?

Our example of filling out a resume for the position of a marketer (an experienced specialist or a newcomer without work experience) will help you. Competent resume will greatly improve your chances of getting hired.

There are two types of marketing resume template:

For experienced professionals.
For those who have no experience yet.

Advantages of the template

1) Frequent invitations to interviews. We have already helped many people create a “selling”, strong resume and understand what works and what doesn’t. This sample marketing resume is tested by practice.

2) Standard format. Every HR manager and director will instantly find necessary information in your resume. It's simple.

3) Compactness. If you think that someone needs 4 sheets of your work experience, you are deeply mistaken. HR managers love it when everything is clear, convenient and simple. Our sample is an example of how to properly write a resume for a job as a marketer.

4) Important things at the top. What is important to the employer will be located at the very top and will immediately catch the eye of those involved in personnel selection. This will give you an advantage over other candidates.

5) The resume can simply be changed depending on the vacancy. To quickly find Good work, the most effective way is to slightly change your resume for each vacancy. It's simple - download and use our example of how to write a resume for a marketer. It allows you to make changes instantly.

To download a sample marketing resume, click on the link below.

“Greetings, reader of the Diary of a Marketer. As promised, I am starting a course for a young marketer. Where should this course begin? From the beginning, no doubt. If a journey of a thousand miles begins with the first step, then our profession, gentlemen, marketers, begins with a resume. And of course, the resume must be perfect. That is why this article will be about how to compose perfect resume marketer."

Oh, I think that stones of criticism will now fly at me - who is he to write about how to write a resume, especially an ideal one. Actually, you can’t go wrong – I wrote a resume a couple of times in my life, and only supplemented it periodically. However, do not rush to leave and read the article to the end - there is a lot of interesting stuff there.

I was lucky enough to ask truly professionals in their field, senior managers working in the field of recruitment and personnel management, about this issue. And I think their opinion is worth a lot.

Ksenia Shmatkova – Director of Human Resources Management American company GROUPON in Russia (I think the company does not need a description).

How to write the perfect resume?

An ideal resume is a “list” of experience, abilities, knowledge and skills that is ideal for a given vacancy. It is clear that it will not be possible to create an “ideal” for all occasions. Therefore, it is worth writing or, better said, editing your resume for the vacancy that interests you.

Are there any features and nuances that will “force” a recruiter to pay attention to a resume?

If you are applying for a position as a marketer, then it is worth demonstrating knowledge about the company and writing covering letter in the “corporate style” of this company. Then you can most likely achieve what you want.

What is worth mentioning, and what, on the contrary, should be hidden, for example, lack of experience (and what is the best way to do this)?

In my opinion, there is no point in hiding anything, but this does not mean that you should write in capital letters about why you are not suitable for the vacancy and why you do not meet its requirements. However, you need to soberly assess your capabilities, not write what you don’t know, what you don’t understand, and, certainly, you shouldn’t hide important information. But there are no people in nature who are ideally suited for vacancies, so focus on the experience that you had, where you were able to learn in as soon as possible, where they demonstrated developed adaptation skills. This will make it clear that you are able and ready to learn quickly, and will be able to establish relationships with new colleagues in the shortest possible time.

Yulia Kamalova – HR Director at Country of Spare Parts ( large network retail stores auto parts in Moscow).

The questions remain mostly the same:

How to create the perfect resume, and what features does it have?

Any resume is a reflection of what a person wants and plus what the employer wants. Accordingly, you need to start from the goal of the resume writer. Next, the position for which the employee is applying is taken into account.

Do I need to write a cover letter when applying for a job?

The cover letter is too quick to expose, so the interpretation of the cover letter is often interpreted literally. I wouldn't write.

The opinion of experts in their field is, of course, very valuable, but it does not fully reveal the purpose for which I started writing this article - to give a clear and understandable answer to the question of how to create an ideal resume for a marketer. Moreover, the main emphasis is on this course designed for young specialist. In this regard, I contacted a recruitment agency, whose employees wrote me, in their opinion, an ideal resume for the vacancy of Marketing Department Manager. At the same time, briefly explaining why everything should be this way. I hope, no, I don’t even doubt that this will help many.

Features of writing the perfect resume for a marketer

File title. Often, the first communication with a recruiter occurs through a letter to email with a file attached to it. It is highly desirable that this file be called not just a resume, but “position - last name - first name”. Example: marketer Varlamov Andrey.doc. This way, at least the recruiter will immediately understand who you are and why you are applying.

Personal information. It is better to indicate your surname, first name and patronymic in full; below should be the ways to contact you. It’s better to make all this data a little larger than the rest of the text - this way they will be readable (overdo it, but don’t, use a maximum of 14 font). Other personal data is no longer required. Neither marital status, nor nationality, nothing else.

Target. For what purpose do we write a resume? Find suitable job. So voice it - getting a position as a marketer (Internet marketer, marketer - analyst, etc.). Clearly, specifically, understandably. And no more is needed.

Experience. And yet, experience first. If you have no experience, then go straight to the education section, but if you have (even minimal), it’s better to start with it. Data is given in reverse chronology. You shouldn’t limit yourself to just the name of the company; it’s better to add its field of activity. Job title. Work experience. Key Responsibilities. Here we return to the opinion of experts. Since we initially examined in detail the desired company, the list of responsibilities, and the list of requirements, the main emphasis should be on what the employer wants to see. Here it is worth mentioning such a thing as achievements, with more specifics and numbers. Those. not just “increased sales unrealistically,” but “in 5 months, sales volume increased by 55%.”

Education. It is more logical to divide your existing education into two blocks – basic and additional (various courses and trainings). When describing the university, it is necessary to indicate the years of study (beginning - ending), then the faculty and the specialty received. When listing courses, they are indicated in reverse chronological order, giving the full name of the training and educational institution and, preferably, in as detailed a form as possible.

Additional information. This section should reflect everything that was not written above, but should be noted, namely:

knowledge of a foreign language (write in Russian, for example, I read with a dictionary much more clearly than Elementary);
available certificates;
level of PC proficiency (in detail, what programs and their level of proficiency);
if you wish, you can indicate personal data here (age, place of residence, etc.);
availability of a driver's license (if the position requires mobility);
a hobby should be mentioned only if it is in some way related to the vacancy of interest, or the internal corporate culture of the company (we analyzed everything in advance).

It is worth noting that there is no need to reflect all the skills in the resume; it is advisable to trim the list and leave only those that will help you get desired position(meet the requirements and responsibilities).

Designing the perfect marketing resume

A stylistically interesting application for a vacancy is an equally significant factor. Below are the main points (not ranked by importance) that you should pay attention to when creating the perfect resume:

The standard font size is 12, and to highlight key data, it is better to use 14. When a subsection and the data in it are placed on one line (for example, “Date of birth: dd.mm.yyyy.”), it is better to separate them from each other with spaces . In this case, the following lines with similar data should be at the same level. The resume must be perfect in terms of spelling and punctuation. Quite an important note: in those subsections where there are enumerations - firstly, it is better to make them a list, and secondly, after each item put a semicolon, and at the end a period. The volume of the resume should not exceed an A4 page.

5 things to consider when writing the perfect resume

In principle, there is no consensus on what an ideal resume should be. Each recruiter is ready to interpret in his own way the inclusion and form of writing of any points. However, what almost all HR managers agree on is the key factors described below.

The resume should answer the question: “Is this candidate suitable for a specific position?”
The resume should clearly show what experience, skills and knowledge the candidate has.
The resume should be easy to read.
The resume should not have grammatical errors.
Brevity is the soul of wit. The resume should be one, maximum two pages.

Here's something so simple, but practical, recommendations were given on how to create an ideal resume for a marketer. If you read between the lines, the above text is practically the bible for the resume writer. And that’s all, we are waiting for the next publications.

What do you think: What must be in a resume or attached to it?

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Expert opinion

Natalia Molchanova

HR manager

A marketer is a professional in studying the tastes and desires of the buyer, as well as the main one in promoting the product being sold.

A marketer analyzes the product purchased by the client, makes predictions regarding which products will have greatest demand and why.

Marketing analyst– collects information from the market for goods and services, observes the actions of opponents and the behavior of buyers, making appropriate calculations.
Internet marketer– a person who promotes content on the Internet and is well versed in the various intricacies of promotion and brand awareness.

Any good expert in this field should include:

originality and creative thinking,
sociability,
attentiveness,
responsibility,
metaphysical endurance.

Finding a job is difficult, but a career almost always starts as a marketing assistant and has a future career growth up to the chief marketing director

As you receive, more and more information about sales and advertising will be revealed, making you the most desirable expert.

For the position of marketing specialist

Full Name

Date of Birth:
Family status:
Home address:
Contact number:
Email Mail:

Target

Apply for a marketing position

Certified highly professional specialist in the field of market analysis and promotion of goods, products and services.

Expert in the field of company image formation.
Knowledge of methodology and technologies for organizing marketing and sales.
Analytic skills.
Communication skills.
Presentable appearance.
I have recommendations.

Achievements and skills

Successful development and implementation promotions, development programs, projects to promote a product or service to the market.
Own client base.
Writing experience advertising texts, slogans.
Practical experience in creating Internet projects, websites, pages to promote goods or services (including
in social networks).
Brand creation.

Education

200_ – 200_ State Institute business and law. Faculty of Economics. Marketing. Specialist Diploma.

200_ – 200_ Entered graduate school national university economy. Marketing and management.

Additional education

200_ g. Training “Higher School of Marketing”. Training and production center of the company "ZZZ".
200_ g. Training course "Marketing Analyst". Academy of Marketing. Certificate NIMA-Marketing.
200_ g. Academy of Internet Marketing. Online courses, webinars, trainings.

experience

200_ – 200_ Company " New horizon" Internet project marketer (online store), copywriter.

Development of the Internet direction of the company.
Creation of the structure and design of an Internet project.
Sales analysis.
Pricing analysis.

200_ – 200_ Trading company "MK". Marketing analyst.

Construction of a marketing information system.
Sales analysis, assessment of sales dynamics and trends.
Organization of monitoring and its processing.
Preparation of analytical reports and recommendations.

Personal qualities and character traits

Ability to learn.
Determination.
Ability to work for results.
Skill to work in team.
Analytic mind.
I lead and actively promote active healthy image life.

Additional Information

Advanced PC user.
Knowledge of specific programs
Knowledge of office equipment.

Knowledge of foreign languages: I am fluent in Russian, Ukrainian, and English. With a dictionary French and German