What you need to print business cards at home. Own business: business card printing

During the period economic crisis especially relevant areas of business are those ideas that start to “work” quickly and do not require large investments from the entrepreneur. And for those who are interested in organizing a simple, but at the same time highly profitable business, you should pay attention to, namely, the production of business cards. All that is required here from the entrepreneur is to find a passage place for his office, purchase inexpensive equipment for printing business cards and think over advertising. Business cards - certain information (name, address, phone number) about the customer, presented on one or another medium, more often - on paper or cardboard. It would seem that there is nothing simpler than a business card. But today the demand for these printing products is quite high. And they are used not only as a kind of business attribute, but also as souvenirs. Extensive the target audience- these are the main prerequisites for organizing your own business for the development and printing of business cards.

Our business valuation:

Starting investments - from 50,000 rubles.

Market saturation is average.

The complexity of starting a business is 4/10.

Making and printing business cards as a business with a competent approach will be successful, which is not at all surprising, given the following advantages:

• Production technology finished products is simple and does not require specific knowledge from the entrepreneur. Having understood the issue, you can establish the process even without the involvement of third-party specialists.
• Equipment for the production of business cards is widely available and inexpensive.
• The final cost of finished business cards significantly exceeds their cost.
• Low investment in business allows you to start making business cards at home. And this option is very common today, since you can find customers remotely - using the Internet, for example.

The main difficulty that many aspiring entrepreneurs will surely face is the need to promote a business. At first, it will be difficult to find customers, which means you will have to spend money on advertising your services. And in this article we wrote about.

Despite the simplicity of the business, the production of business cards will require certain labor costs from the entrepreneur. What should be taken into account by newcomers who decide to offer business card printing services to the public?

Renting an office space

If we talk about a full-fledged office, then at the first stages of organizing a business, you should think about renting the “right” premises. There are a lot of options here, starting with a small office in a business center and ending with shopping pavilions in a large supermarket.

It is great if the entrepreneur will work in the same place for a long time. So you can work on memorization - customers will know where to go if necessary for the products they need.

And since the printer for printing business cards and other equipment do not take up much space, the main rule when choosing a room is not even its area, but its traffic. At first, an entrepreneur is unlikely to have a large number of regular customers, and therefore, it would be nice to place an office where there are always constant crowds of people. In this case, absolutely everyone, just passing by, will be able to order an urgent production of business cards.

We form the range and list of services

In order for even minimal investments to pay off as soon as possible, it is important to offer customers the entire range of services. This also applies to home businesses. Whatever the wishes of the customer, contacting the company, he must get exactly what he planned.

What types of business cards can be offered to potential customers?

• business (card with service data),
• corporate (card with official data and information about the company),
• personal (card with personal data),
• family (cards on the occasion of a certain event with the data of the husband and wife).

And regardless of what type of business card the client orders, it is necessary to use a variety of methods and materials in the work. Paper and cardboard products will be more in demand, as they are distinguished by their low cost. But the production of plastic business cards is not so common, but it can bring more tangible income to an entrepreneur.

Lamination of finished products, the use of visual effects and decorations - all this will attract the attention of a potential audience.

The final cost of making business cards will increase significantly if you offer customers an individual design of the card - that is, not just copying the logo onto a medium and reprinting personal data, but creating a completely original design. But in this case, you will either have to master the basics of graphic design on your own, or hire a specialist in this field. And since laser printing of business cards is a simple matter, many entrepreneurs organize their business without hiring a staff, carrying out all the tasks on their own. It will be much more difficult for a beginner to work out the design of the card not with the help of computer programs, but manually, with the subsequent transfer of the image to a specific medium. This is where artistic skills really come in handy. But such orders are well paid.

Learning how to make business cards

This line of business is especially attractive due to its simple technology. And the printing of double-sided business cards here differs little from the manufacture of ordinary cards.

The main stages of obtaining finished products can be described as follows:

• Layout making. Here, taking into account the wishes of the client and the data received from him (layout, information), a business card design is created.
• Coordination of the layout with the customer. If the client liked everything, the blanks are sent for printing.
• Printing of products.
• Cutting the sheet into separate cards of the approved format.

We purchase the necessary materials and equipment

After the location of the office is found, you can start purchasing everything you need for work.

What equipment will you need to buy for making business cards?

• PC with graphics programs installed on it (Corel Draw, Adobe PhotoShop, Adobe Illustrator) - from 30,000 rubles.
• Laser or inkjet professional printer - 20,000 rubles.
• Scanner - from 5000 rubles.
• Cutter - from 15,000 rubles.
• Laminating machine - from 10,000 rubles.

This is the main list of equipment that will be required to offer a full range of services to customers. And the main expenses here will fall precisely on printing press, insofar as digital printing business cards will be the better, the more powerful unit will carry out the task. And in order not to cause negativity among customers due to poorly done work, it is better to immediately buy a good quality business card printer.

Laminating machine TIKO AL 3401

If for the purchase of everything necessary equipment is not enough, you can think about buying supported devices. But in order not to buy complete junk, it is better to test the devices before making a deal.

As for materials, the main raw material that will be used is paper for printing business cards on a printer of different density, color and format. For other types of products, cardboard, plastic and laminating film will be required. It is hardly worth buying a large stock of materials - it is easier to work on order when a certain “semi-finished product” is ordered from a supplier for a specific client.

Business card cutter

We calculate the costs and possible profit

It has been proven in practice that offset printing business cards, if the basic rules of doing business are taken into account, will begin to make a profit very soon.

Before moving on to calculating profits, let's imagine the costs that the entrepreneur will have to bear. And considering how much equipment and paper for printing business cards cost and how much money it will take to rent a small room, capital investments will amount to ≈90,000 rubles. But this is not the final figure, since with more expensive devices and with a staffed staff, much more money will be required - at least 300,000 rubles. But if we talk about a home business with standard equipment and without a separate office, the investment is minimal - no more than 50,000 rubles.

And in order for the price of equipment for making business cards to pay off as soon as possible, an entrepreneur should think about advertising campaign. And this is especially important if in a particular locality there is competition between similar firms.

What options are available here?

• Advertisements in newspapers, specialized magazines and the Internet.
• Billboards and .
• Flyers and leaflets.

When providing services at home, the situation is the same - customers will appear only when the entrepreneur declares himself. And here it is not necessary to invest heavily in marketing. In this case, personal pages in social networks will serve as excellent platforms for advertising. By the way, using them, you can also sell your services (like an online store).

As soon as advertising starts to "work", customers will begin to make a profit. It will be difficult to name a specific figure, since products can be different - in appearance, format, design. The simplest paper business card standard size costs starting from 80 rubles / piece. A product manufactured by custom order, using special technologies, is much more expensive - up to 500 rubles / piece. But no matter what cards are issued, the cost of production, taking into account all the costs of work, is at least 60% lower. And these are excellent indicators of profitability.

Nowadays, a business card is one of the easiest ways to convey information about the goods or services provided. Moreover, this is an excellent impetus for the implementation of an excellent business idea and further good earnings. The fact is that today a business card is the most necessary and integral element of any business and information transfer. For this reason, business card making is considered one of the most flawless options to start with the smallest investment. Consider this very promising idea for business in more detail.

business card business

Each business card has its own individual design. Its design can show the direction of the field of activity the whole company or an individual specialist. Mandatory elements on a business card are the name of the company or the name, surname, patronymic of the person who performs specific types works. Also on the business card is a different Contact Information: phone number, company website address, Email or fax.

Equipment for the production of business cards

To implement the idea requires equipment. The list includes a color inkjet printer, a computer, a paper cutter (a guillotine if you need to cut a lot of business cards) and a laminator. With these things you can print and cut the right amount of your product.

Consumables are also important (here it is printer ink and sheets of paper or cardboard of different densities). Clients, however, as well as orders, are different. Someone wants to buy the most inexpensive business cards that can be printed on ordinary thin paper, others require cardboard laminated business cards. You must be prepared for all the subtleties of the work. You will also need stocks of special film for lamination.

Where can I get money to start my own business? This is the problem faced by 95% of new entrepreneurs! In the article, we have revealed the most relevant ways to obtain start-up capital for an entrepreneur. We also recommend that you carefully study the results of our experiment in exchange earnings:

Making business cards at home

At home, you should work with the software. To do this, you will need different programs that work with graphics. With their help, you will need to create the initial design layouts for future business cards. As a rule, Corel Draw, Adobe Illustrator, and less often Adobe PhotoShop are used to design business cards. However, it may very well be that just one Photoshop will solve a huge number of tasks and problems. It is worth noting that the presented software packages are expensive, their price is about $ 1,000. In savings, you can use completely free unofficial counterparts that can be found on the Internet.

The manufacturing process itself is quite simple to describe. A business card layout is developed, then a printer is printed (it should be noted that up to 10 standard format business cards can easily fit on a standard A4 sheet), after the printed business cards are cut and each of them is laminated (if the client wishes lamination). Then, for convenience, they are packaged in a small box for easy portability. Business cards can easily pass into the hands of the customer.

Business development

In the event that you are a creative person and have non-standard thinking, it will be very easy for you in this business area. The fact is that non-standard business cards deserve special attention. Such "works of art" participate in competitions and become known throughout the world. For example, business cards of one of the largest carriers are easily folded into a box shape, the entire necessary information you can find out about the company itself by “unpacking” such a box. The grill bar designed all its business cards in the form of small pieces of sausage. His business cards not only attract attention, but also bring him a good income.

With a large flow of customers, a good business idea will pay off all costs in a couple of weeks. In the future, you can safely take on large orders by renting an office, as well as hiring workers. In addition to business cards, you can produce calendars with company logos, flyers and much more. The range, growth rate and success of your company depend solely on your mood and perseverance!

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Making business cards (vizitki)

The standard dimensions of a business card are 9x5 cm. By the way, the European dimensions of 85x55 mm will come in handy for clients who often travel abroad. Card design must be original. For example, you can reflect in the design the type of activity in which the owner is engaged.

Business cards can be corporate - they reflect the name of the enterprise, and personal, where the name of a particular person is indicated. Inclusion of contact information (website address, phone number, fax number of the owner, etc.) is mandatory. Business cards usually include the owner's name, company name, and contact information.

Today, no self-respecting entrepreneur works without business cards. Thus, the production of business cards can bring a good income, in addition, this is a type of business that does not require large capital investments.

Let's talk about this type of entrepreneurship in more detail. But first, about where the modern business card originates from.

Business card: excursion into history (business card history)

The history of the business card dates back to the 3rd century BC. The first business cards appeared in ancient China. Thin planks of bamboo, painted red, did not at all look like business cards in our imagination. Chinese officials had such business cards indicating the name and position.

Business cards, vaguely reminiscent of modern ones, appeared under Louis XIV, in the seventeenth century. They were proudly called "visit cards" and were available only to the highest French nobility. Still, business cards were made by hand, by special order.

Well-known artists were often involved in the design of such business cards, so the finished card was a work of art. Family coats of arms were depicted here, the title and name of the owner were written down.

In the 18th century, the fashion for business cards reached Russia. The first business cards, of course, appeared with wealthy, titled persons. Later, the number of users increased.

After the events of 1917, business cards fell out of use for many years. Only in the late 80s, which were marked by the development of entrepreneurship, business cards began to be used again. popularity of business cards modern society is growing every year, especially among business people.

Business card making or how to make a business card

Thus, home-based business making business cards can bring quite a decent income. Where should a future entrepreneur start?

Step one – purchase of equipment, which consists of a computer, a color inkjet printer, a laminator and a paper cutter. Better get a scanner just in case. It is possible that you will only have to purchase a cutter: the rest of the equipment is usually available in every home.

To save money, it's easier to download free analogues from the network. By the way, there are programs specifically designed for creating business cards. If you have never tried to work with graphics, take a design course: the skills you will acquire will be useful in other areas of activity.

Purchase materials for making business cards: paper, printer ink and laminating film. Buy paper of different weights: some order business cards simpler, others want only cardboard, always laminated.

The production process is easy to describe. The main thing is to develop the design of the future business card. Then the layout is printed on the printer, laminated and cut at the request of the client. You can make 10 business cards from one A4 sheet.

stylish business cards vizitki examples

How to properly approach the search for clients?

In this business, making cards is easier than finding customers. This is where you need to advertise. We offer an interesting and very effective move.

Visit enterprises, organizations, private specialists in your city and offer to make business cards for free. Someone will definitely say yes.

And then on a business card made completely free of charge, in the corner you will leave the contacts of the card manufacturer. The owners of business cards will distribute them around the city, thus making you free advertising! If the design and quality of the card is at a high level, after this promotion you will have a lot - now paid! - clients.

Of course, the use of additional advertising - ads in the media, creating your own business card site - will only increase your chances. And most importantly - develop a business card to advertise your business, the most original and memorable, to leave contact information to people using any convenient moment.

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