home Calculators Business plan for a nail studio, ready-made example. Niche in the market

Business plan for a nail studio, ready-made example. Niche in the market

In this material:

For women, hand care is one of the most important beauty procedures, which means that if you draw up a business plan correctly manicure salon, then you can make good money in this field.

Despite the fact that women can take care of their hands on their own, manicure services are very popular because... most prefer to trust a qualified craftsman. In addition, the professional salon offers a number of procedures, after which the skin of your hands and nails will look flawless. A nail business can bring in large monthly income if you organize the work correctly and hire professional nail technicians.

Where to start creating a business?

To create a successful business, you first need to sketch out a business plan for a nail salon and only then deal with organizational matters. It is important to think through every detail - from the interior of the room to the design of hand baths. It would be a good idea to consult with a competent person who can help you with calculations to find out how much money you will need to start a business and how long it will take to pay off.

The next step is to register an individual entrepreneur, which will give you the right to open your own business. This procedure does not take much time and does not require large investments. It is important to note that if you register as individual entrepreneur to start manicure business, then the amount of taxes will be much less in contrast to an LLC. The list of required documents and the procedure for submitting them can be found in the tax service. In this case, the help of a lawyer will not be needed, but to conclude a rental agreement for premises and supplies Supplies It is recommended to hire a qualified specialist who will tell you how best to complete the paperwork.

When developing a business plan for a manicure salon, you should take care of financing the project in advance.

It is quite expensive, because... It is necessary not only to rent a room, but also to purchase furniture, equipment, consumables and more. It’s good if you have your own savings or someone can borrow the required amount of money, because otherwise you will need to find investors or contact a bank to get a loan.

Organization of the salon

After a business plan for a nail studio has been drawn up and all the necessary documents have been drawn up, you need to start looking for premises, order furniture and equipment, find suppliers of consumables and hire staff.

Suppliers and salon advertising

While the salon is preparing to open, you need to search for suppliers of consumables. It is unprofitable to purchase varnishes, brushes, tips, decor and other materials for manicure in a regular store.

It is necessary to make purchases at wholesale centers or directly from the manufacturer, because... in this case, the cost of materials will be significantly lower, which means that prices in the salon can be made more affordable. Another advantage of cooperation with major suppliers is that they take care of the hassle associated with transporting the goods and deliver them to the desired address.

When opening a salon, it would be useful to carry out advertising campaign, which will allow you to announce yourself throughout the city and attract customers. This can be done in several ways:

place an advertisement in newspapers;
Post flyers around the city;
order brochures with discount coupons;
hold an action in in social networks.

To maintain customer interest, it is recommended to periodically hold promotions or provide discounts once a week on all or some services. You can also make discount cards for regular customers and raffle off various prizes among them, for example, discounts, free services, cosmetical tools.

Business profitability calculations

To create a business plan for a nail salon and find out its profitability, you need to calculate expenses and potential income. To start a business, you will need approximately 250-300 thousand rubles to fully furnish your office; Also, monthly expenses for paying taxes, salaries, materials and renting premises will be about 250,000 rubles. If you hire 4 masters, your monthly income can be up to 500,000 rubles, so in just a few months the salon will begin to make a profit.

In the near future, you will be able to expand your business and thereby increase your income.

Order a business plan

	Investments: 2,000,000 - 5,500,000 rubles. The company was founded in 2007. In 2009, Elena Lenina joined the founders, and the most effective managers of the retail business were involved in management. This gave new impetus to the dynamics of the Network's development: a new level of marketing and PR, a new image, new approaches to management, new products, new standards of work and service. All this has made the Company a confident leader in the Russian...

	Investments: Investments 3,800,000 - 5,000,000 ₽ G.Bar is the most large network beauty bars in the world, which serves more than 60 thousand clients and provides more than 140 thousand services annually. The G.Bar network includes 6 own beauty bars (Kyiv, Moscow) and 21 franchised ones in the world, including Russia, Ukraine, Poland, Kazakhstan, Kyrgyzstan, Slovakia, Cyprus, and the USA. The company was founded in 2015 and provides…
	Investments: Investments 1,300,000 ₽ The brand "NALEVO Men's Haircuts" is part of the BEAUTEAM group of companies founded by Konstantin Suntsov in 2007. Currently in our Beauty Holding: 6 brands, more than 120 open salons, 30% of which are our own. The largest brand in the network is the largest chain of economical hairdressers in Russia and the CIS, “Hair in Order” (50 cities and more than 85 salons). How was it created...
	Investments: Investments 690,000 - 1,000,000 ₽ In 2016, the first “TNB-TiFFANYNAiLBuRO” was opened in Pskov - with the desire to create a small atmospheric place of the “sphere of beauty”, with the totality of the best: the important professional quality in “manicure” and….. decisive details that form the impression and determine the “pleasant aftertaste” of the service received. Because the difference, indeed, is “recognized in the little things,” especially today, in the era of great offers and choice in the field...
	Investments: Investments 330,000 - 376,000 ₽ The network of Sharpening Centers "TSEKH" is one of the leading networks in the field of sharpening and selling hairdressing and manicure instruments. Working directly with all leading manufacturers of hairdressing and manicure instruments, we provide our franchisees with the best prices for stores at TSEKH Sharpening Centers. Also "TSEKH" is official dealer many manufacturers of sharpening equipment, thanks to which our…
	Investments: Investments 2,500,000 - 3,000,000 rubles. St. Petersburg beauty school is federal network educational projects, who specialize in training professionals in the field of fashion and beauty. We help you gain the practical skills needed to successful career or to improve your skills in the beauty industry. The principles of our training are based on five basic rules: 1. 80% practice and 20% theory. We focus on the practical part of our...
	Investments: Investments from 250,000 rubles. The Mozart House group of companies has its representative offices in Austria, Germany, France, Holland, Belgium and the USA. In Russia, the famous brand is represented by several full-scale projects in the beauty industry: the Austrian Academy of Style "Mozart Art House", the beauty studio "Deluxe Mozart House", the network of professional stores "Mozart House" and specialized centers“Profi Service”, created to support beauty industry specialists. Austrian Academy…
	Investments: Investments from 149,000 rub. The international holding InfoLife is a monopolist in the biometric testing market, already the holder of three successful franchises that allow you to learn more about a person. In 2012, the first franchise company was launched with the InfoLife fingerprint ability testing program. Author's software- a unique development of the Russian researcher Alexander Zubarev. To create a program, business strategy, corporate identity, and…
	Investments: Investments from RUB 1,900,000. The PILKI company has existed in the beauty services market since 2014 and occupies a leading position in St. Petersburg and the Leningrad region. Thanks to a non-standard approach and a progressive view of the art of manicure, a huge network of studios has grown from one salon, monthly proving its superiority with a combination of quality materials, a high level of service, original and modern approach to the choice of designs, as well as loyalty...
	Investments: Investments from 260,000 rubles. Service of quality services and recommendations WERTAFON The affiliate network operates in more than 60 cities in Russia, the CIS, Europe, and Asia. Main directions of service development: High-quality city information system Ordering all popular services ON-LINE: taxi, cargo transportation, tickets, reservations, assistance from any online specialists Separate directions with advertisements on the topics: Jobs, Real Estate, Exhibition of Goods, Buying-selling-renting business, Freelancer Services. Web magazine,…
	Investments: Investments from RUB 1,400,000. On November 11, 2008, the first 4hands manicure and pedicure studio opened in Novosibirsk. 3 years after its opening, it was acquired by the current owner of the 4hands network, Tatyana Shutova. “Four years ago I worked as a director law firm and she herself was a client of the only 4hands salon in Novosibirsk at that time. At that time, the salon was 3 years old. The idea of a mono direction to me...
	Investments: From RUB 4,500,000. Fingers is a unique salon format pioneered in New York City where guests come with friends to socialize while manicurists and pedicurists provide professional services. The company "Fingers" was founded in 2007, and currently there are 36 salons and a studio school in the network. Network geography: Moscow, Moscow Region, Yekaterinburg,…

Tens of thousands of female entrepreneurs across the country do manicure. Some rent workplace in the salon or work on staff, others receive clients at home. We will talk about the last business option in this article. A business plan for a nail salon will help us answer the question of how profitable the nail business is, an example of which can be used to open your own nail salon.

Project Summary

There will be a high demand for a nail salon in a large city, while in small and medium-sized cities a manicure at home is more promising, because the cost of a service in a salon may be higher than financial capabilities target audience. We are opening a salon at home in the format of a small nail studio, where professional manicure services will be provided. It is designed for clients with an average income level.

Main clients:

Women from 20 to 45 years old (55%).
Girls from 16 to 20 years old (30%).
Women from 45 to 65 years old (25%).

Opening hours: daily from 09:00 to 20:00.

The manicure salon will be located in a large residential area of the city in a heavily traveled area.

List of mini-studio services:

Hardware manicure.
Hardware pedicure.
Nail design with polish/gel/gel polish.

Main competitors:

Beauty Salons.
Similar manicure salons.

To fight against competitors it is necessary to have a high level of qualification of the craftsmen, a decent level of service, an individual approach, creative manicure design and effective procedures for hands, feet and nails.

Main risks:

A business plan for a nail salon with calculations will help you assess the possible risks of additional or unnecessary costs. It indicates the investment amounts that must be made at the start-up stage and monthly to achieve established revenue targets.

Decor

To open your own manicure salon, you must register with local tax authorities to avoid penalties from the state. We will register as an individual entrepreneur with a simplified taxation system of 6% tax on income. In addition, to conduct activities in the field of beauty and health, you must select the OKVED code 96.02.

We will also need an extract from the Unified State Register of Individual Entrepreneurs or the Unified State Register of Legal Entities, permission from the Fire Inspectorate and the SES. No more permits or licenses are required to conduct this type of business.

The state fee for obtaining an individual entrepreneur certificate will be about 800-1000 rubles + permit costs. The total investment will be about 10 thousand rubles.

Location

Our mini manicure salon will be located in a residential area of a large city. It will be used for own premises– a room in a private apartment with total area 30 sq. m. It includes a small reception area of 10 sq. m. m, customer service hall 15 sq. m and 5 sq. m for a bathroom. If the original layout does not correspond to this zoning, it is necessary to make redevelopment and repairs.

For these purposes we will need 150 thousand rubles.

We pay attention to the serviceability of sewerage, water supply, electrical wiring and heating.

Equipment purchase

Equipment, furniture and materials are the main expense item when opening your own mini manicure studio.

Detailed cost estimates in the table:

Name	price, rub.	Quantity	Amount, rub.
Set of equipment for nail extension	2 000	2	4 000
Set of manicure tools	5 000	2	10 000
Manicure router	4 000	2	8 000
Sterilizer	2 850	2	5 700
Chairs for master and client	6 000	2	12 000
Manicure table	5 000	1	5 000
Rollers	500	2	1 000
Consumables	30 000	–	30 000
Additional expenses	20 000		10 000
Desk lamp	2 000	1	2 000
Sofa in the waiting room	15 000	1	15 000
Total			102 700

Services and staff

Our manicure salon will offer classic manicure and pedicure services at a price range accessible to our target audience.

Name of service	price, rub.
Trim manicure	300
Manicure with varnish	500
Extensions with hardware manicure	3 000
Manicure with gel polish	1 500
Removing extended nails	500
Correction of extended nails	1 500
Hardware pedicure	1 000
Classic pedicure	500
Gel polish + pedicure	2 000
Nail treatment (1 procedure)	800

To work in a salon at home, one specialist, a business owner, is enough. To hire employees and organize more than 1 workplace, a larger premises will be required.

Marketing and advertising

Before opening a mini-salon, you should analyze the area in which you plan to open. It is advisable that there are no similar manicure salons nearby. However, this is difficult, because not all masters work legally and are openly advertised. It is very important at the initial stage to attract a maximum of clients who, having received high-quality service, with a 90% guarantee, will remain with this master for a long time.

The main promotion channel is word of mouth and social networks. You should create public pages on popular social networks in the region. We give priority to VKontakte, Odnoklassniki and Instagram.

Expenses and income

Here we will make summary tables of the starting investments for opening a mini manicure salon, as well as tables with total monthly expenses. We will generate an estimated profit starting from the 3rd month of work, when we already have regular customers and a certain flow of new ones. Based on revenue, we will determine the profitability of the business and calculate the payback period for the initial investment.

Start-up costs

Income

Naturally, the first, and possibly the second month will be with a minimum number of clients. However, every client should leave the procedure satisfied and tell her friends and acquaintances about the wonderful master and high service. It is through word of mouth that 50% of our regular and temporary clients will come.

Starting from the 3rd month, it is planned to fulfill from 2 to 5 orders per day (depending on their complexity) with a total revenue of 3.5 thousand rubles. Taking into account 25 working days per month, revenue will be about 87.5 thousand rubles per month.

We determine the difference between monthly revenue and monthly costs:

87 500 – 25 000 = 62 500.

Tax payment:

87,500 x 0.06 = 5,250 rubles.

Net profit:

62,500 – 5,250 = 67,250 rubles per month.

We determine the profitability indicator.

(67,250 / 25,000) x 100 = 269%.

However, this indicator profitability and profit is relevant for the maximum number of clients with a successful choice of location. When compiling own plan We advise you to consider the negative development scenario.

282,700 / 67,250 = 3.43 months. Accordingly, approximately in the 7-8th month we plan to fully recoup the initial investment in the project.

Eventually

A nail salon at home is an excellent and profitable business, who has prospects of opening his own beauty salon. The main task on this path is to competently fight competitors and provide truly high-quality services. The profitability of a mini-studio depends on the number of clients and the range of services. In the future, an increase in clients and the inability to serve everyone at home - it is planned to open a manicure and pedicure salon for at least 5 masters, offering spa treatments for hands and feet, a sugaring room and selling professional body cosmetics.

In this material:

Most people try to find business ideas that do not require large expenses, one of them is nail services. How to open a manicure salon, what is needed for this, what subtleties do you need to know to run it successfully? The services of cosmetologists, hairdressers and manicurists are among the most in demand. Beautiful hair and clothes are only part of it ideal image, you will not be able to produce good impression having unkempt, dirty nails. Recently, men have also been visiting beauty salons, which has contributed to an increase in demand for these services.

Choosing a room for a nail salon

Before opening a nail studio, you need to decide on the premises. Its size depends on how many seats the cabinet will be designed for. If one master will work in your salon, a room of 10 sq.m. will be enough. It is very important in which area your manicure business will develop. The ideal option is to rent a workplace in a large beauty salon. However, it can be difficult to find such premises, since prestigious salons usually have own employees. If you have sufficient experience in the field of manicure and pedicure, you can try offering a beauty salon to rent out a small space.

E It would be more economically feasible to open nail salon in a small pavilion of a shopping or office center. This is an ideal option regarding rental costs. It is unprofitable to rent a separate apartment on the ground floor of a residential building for a manicure business: the rent will be too high, and a large area of the premises will remain unclaimed. The cost of renting an office will depend on its size and location.

The rented premises need to be renovated, so before you open a manicure salon, you should decide whether you have enough funds for this. The absence of the need for repairs is another advantage of premises located in shopping centers. The office should look neat and clean. It is not necessary to create an ultra-modern interior; it is enough to cover the walls and floor, as well as purchase the necessary furniture.

When planning to start a manicure business, you should take care of timely registration with government agencies. You can register your business as an individual entrepreneur or LLC. In order to open a manicure salon, you do not need to obtain a license. However, you will need to know and comply with all sanitary standards related to establishments providing manicure and pedicure services.

If you rent a separate room, the methods of its operation should be agreed upon with the fire inspectorate. All permitting documentation, of course, should be obtained before starting work. Do not forget about the correct execution of the contract with the owner of the premises.

Every technician in a nail salon must have a health certificate. Don’t forget to set up a stand with registration certificates and a book of complaints. As for the taxation system, the nail business involves the use of UTII. When registering a company in tax office it is necessary to submit an application for the application of the simplified tax system.

The amount of taxes paid will remain unchanged; it will depend on the number of craftsmen, including the owner of the company. The basic income level is 7,500 rubles. per person. Each region has its own coefficients for accurate tax calculation.

Choosing equipment for a manicure salon

Each master in a nail salon must have his own workplace. First of all, this is a manicure table; to purchase it you will need at least 5 thousand rubles. It is best to buy a ready-made workplace, equipped with shelves for cosmetics, a hood and a lamp. Such a table will cost 25-50 thousand rubles. A chair for a master and a client will cost 6 thousand rubles. When planning to open a nail salon, you need to buy a high-quality set of tools, it costs at least 3 thousand rubles. You will also need a sterilizer, a cabinet and shelves for tools.

Workplaces should be comfortable, furniture should be resistant to regular sanitization. The chair does not have to be expensive, the most important thing is that it is comfortable. The manicure procedure is lengthy, so both the master and the client should be in a state of comfort during this time. You will also need lamps to dry the coating on your nails.

We evaluate business profitability

Before you start a nail business, you should determine what costs you expect. The cost of renting a room depends on its size and location: it ranges from 500 to 1,500 rubles. per sq.m. Repairs will require from 50 to 100 thousand rubles. You will spend 30 thousand rubles on equipment for one workplace, and 15 thousand rubles on the purchase of consumables. The profitability of a salon depends on the qualifications of the craftsmen working in it. If you provide services yourself, having sufficient experience in this field, you will be able to earn at least 50 thousand rubles.

You can increase the profitability of a business by adding additional jobs and hiring craftsmen. Nail salon workers are paid on a piece-rate basis, which is about half the cost of the service. It should be remembered that clients go to a specific master, and not to a specific establishment, so the key to the success of your business will be the highly qualified master and his friendly communication with clients.

If you are planning to start your own business, you may be interested in the self-employment program, according to which a beginning entrepreneur can receive government subsidy to open a manicure salon.

Create your own website, a group on a social network, conduct all kinds of promotions and competitions. Advertisements can be placed in public places, entrances of residential buildings, etc., order an SMS newsletter, a colorful banner, send out invitations on a social network.

Order a business plan

	Investments: 2,000,000 - 5,500,000 rubles. The company was founded in 2007. In 2009, Elena Lenina joined the founders, and the most effective managers of the retail business were involved in management. This gave new impetus to the dynamics of the Network's development: a new level of marketing and PR, a new image, new approaches to management, new products, new standards of work and service. All this has made the Company a confident leader in the Russian...

	Investments: Investments 3,800,000 - 5,000,000 ₽ G.Bar is the largest chain of beauty bars in the world, serving more than 60 thousand clients and providing more than 140 thousand services annually. The G.Bar network includes 6 own beauty bars (Kyiv, Moscow) and 21 franchised ones in the world, including Russia, Ukraine, Poland, Kazakhstan, Kyrgyzstan, Slovakia, Cyprus, and the USA. The company was founded in 2015 and provides…
	Investments: Investments 1,300,000 ₽ The brand "NALEVO Men's Haircuts" is part of the BEAUTEAM group of companies founded by Konstantin Suntsov in 2007. Currently in our Beauty Holding: 6 brands, more than 120 open salons, 30% of which are our own. The largest brand in the network is the largest chain of economical hairdressers in Russia and the CIS, “Hair in Order” (50 cities and more than 85 salons). How was it created...
	Investments: Investments 690,000 - 1,000,000 ₽ In 2016, the first “TNB-TiFFANYNAiLBuRO” was opened in Pskov - with the desire to create a small atmospheric place in the “sphere of beauty”, with a combination of the best: important professional quality in “manicure” and ..... decisive details that form the impression and define “ pleasant aftertaste" from the service received. Because the difference, indeed, is “recognized in the little things,” especially today, in the era of great offers and choice in the field...
	Investments: Investments 330,000 - 376,000 ₽ The network of Sharpening Centers "TSEKH" is one of the leading networks in the field of sharpening and selling hairdressing and manicure instruments. Working directly with all leading manufacturers of hairdressing and manicure instruments, we provide our franchisees with the best prices for stores at TSEKH Sharpening Centers. “TSEKH” is also an official dealer of many manufacturers of sharpening equipment, thanks to which our…
	Investments: Investments 2,500,000 - 3,000,000 rubles. St. Petersburg Beauty School is a federal network of educational projects that specialize in training professionals in the field of fashion and beauty. We help you gain practical skills necessary for a successful career or to improve your skills in the beauty industry. The principles of our training are based on five basic rules: 1. 80% practice and 20% theory. We focus on the practical part of our...
	Investments: Investments from 250,000 rubles. The Mozart House group of companies has its representative offices in Austria, Germany, France, Holland, Belgium and the USA. In Russia, the famous brand is represented by several full-scale projects in the beauty industry: the Austrian Academy of Style “Mozart Art House”, Beauty Studios “Deluxe Mozart House”, a network of professional stores “Mozart House” and specialized centers “Service Profi”, created to support specialists beauty industry. Austrian Academy…
	Investments: Investments from 149,000 rub. The international holding InfoLife is a monopolist in the biometric testing market, already the holder of three successful franchises that allow you to learn more about a person. In 2012, the first franchise company was launched with the InfoLife fingerprint ability testing program. The author's software product is a unique development of the Russian researcher Alexander Zubarev. To create a program, business strategy, corporate identity, as well as...
	Investments: Investments from RUB 1,900,000. The PILKI company has existed in the beauty services market since 2014 and occupies a leading position in St. Petersburg and the Leningrad region. Thanks to a non-standard approach and a progressive view of the art of manicure, a huge network of studios has grown from one salon, monthly proving its superiority with a combination of quality materials, a high level of service, an original and modern approach to the selection of designs, as well as loyalty...
	Investments: Investments from 260,000 rubles. Service of quality services and recommendations WERTAFON The affiliate network operates in more than 60 cities in Russia, the CIS, Europe, and Asia. Main directions of service development: High-quality city information system Ordering all popular services ON-LINE: taxi, cargo transportation, tickets, reservations, assistance from any online specialists Separate directions with advertisements on the topics: Jobs, Real Estate, Exhibition of Goods, Buying-selling-renting business, Freelancer Services. Web magazine,…
	Investments: Investments from RUB 1,400,000. On November 11, 2008, the first 4hands manicure and pedicure studio opened in Novosibirsk. 3 years after its opening, it was acquired by the current owner of the 4hands network, Tatyana Shutova. “Four years ago I worked as the director of a law firm and was a client of the only 4hands salon in Novosibirsk at that time. At that time, the salon was 3 years old. The idea of a mono direction to me...
	Investments: From RUB 4,500,000. Fingers is a unique salon format pioneered in New York City where guests come with friends to socialize while manicurists and pedicurists provide professional services. The company "Fingers" was founded in 2007, and currently there are 36 salons and a studio school in the network. Network geography: Moscow, Moscow Region, Yekaterinburg,…

Salon financial plan
Business opening technology
- - - Similar business ideas:

Business plan for opening an express manicure salon in a shopping center on an area of 6 square meters. m.

How much money do you need to start a business?

According to preliminary calculations of the business plan, the costs of opening a nail salon will include:

Deposit for renting premises (2 months) - 80 thousand rubles.
Equipment - 500 thousand rubles.
Consumables - 40 thousand rubles.
Advertising sign - 30 thousand rubles.
Business registration and other expenses - 20 thousand rubles.

Total - 670 thousand rubles. It is planned to use 60% of our own funds and 40% of borrowed funds (bank loan) for the implementation of the project.

Prospects for the nail salon market

Recently, there has been an increase in the number of newly opened nail salons. Step by Step Group experts characterize this market segment as attractive from a financial point of view. Speaking in numbers, almost 20% of the female population of large cities use the services of nail salons. In a city with a million people, the potential customer audience is approximately 100 thousand people. The lion's share clients relate to the service from the point of view of fashion, maintaining a high status in society and prestige. Despite the growing demand among the population, the nail salon market today is not saturated. Although there is competition, there are still no large, online players. Therefore, small businesses can feel quite comfortable.

Which OKVED code should I indicate when registering this business?

As organizational form decided to register individual entrepreneurship. We believe that this is the optimal org. form for a small manicure salon. The application for registration will indicate OKVED code 93.02 - “Provision of services by hairdressing and beauty salons.” The taxation system will be UTII - a single tax on imputed income. With UTII, the tax is paid based on the area of the object, which in this case is minimal. This means that the tax will not be large (4 - 6 thousand rubles per month). The nail salon is planned to be located in a high-traffic area. For this purpose, a lease agreement was concluded for a premises of 6 square meters. m. in one of the city's popular shopping centers. The rent will be 40 thousand rubles per month. Expensive, but we believe that it will pay off with a high customer flow shopping center. In addition, the location in a shopping center will significantly reduce the cost of advertising the salon.

What equipment to choose for a nail salon

To provide high-quality manicure services, it is planned to purchase the optimal set of equipment: a manicure table, a manicure stand, chairs for masters, UV lamps for extensions, a vacuum cleaner and related products(manicure roller, polish stand, manicure lamp, manicure bath). The estimated cost of purchasing equipment will be 500 thousand rubles. To provide services, four specialists will be hired to work on a 2/2 shift schedule. Wage will be set as salary + percentage of funds received from the client. Experienced craftsmen will be hired, but it is possible that novice specialists will also be hired. It is planned to send unqualified workers to advanced training courses. The duties of the workers will include not only providing manicure services, but also monitoring the cleanliness of the work area. The employee is required to carry out daily wet cleaning of the work surface and wash the table from drops of varnish. A special manicure machine with a vacuum cleaner will be used to remove acrylic dust.

“It is better to use disposable towels. If they are rags, you will need to conclude an agreement with laundries or you will have to open a separate laundry room.”

Nail salon marketing plan

The salon plans to provide the following services:

Promotion of a nail salon will be carried out in several ways. The first thing that will be done is business cards. They are planned to be distributed to other related salons in the area: massage parlors, spa salons, tanning salons, hairdressers, and so on. It is also planned to advertise the salon on the Internet as much as possible: create a group on social networks, leave information on forums and message boards, add the company to the online directory of organizations.

Salon financial plan

Fixed monthly expenses

Rent of premises - 40 thousand rubles.
Advertising - 20 thousand rubles.
Taxes (UTII) - 5 thousand rubles.
Salary + insurance (4 people) - 110 thousand rubles.

Total - 175 thousand rubles. Income

The average bill for the service is 1000 rubles.
Number of clients per day - 10 people. (only 5 people per master).
Revenue per day - 10,000 rubles.
Revenue per month - 300,000 rubles.

How much can you earn by opening a nail salon?

Hence the profit: 300,000 - 175,000 = 125,000 rubles. The profitability of a nail salon, according to business plan calculations, is 41%. With such indicators, the project should pay for itself in 10 - 12 months. (taking into account the period for promotion of the point).

Step-by-step plan for opening a nail salon

Conducting a situational analysis of the market and customer base.
Choosing a salon format: home service, opening a salon.
Registering a business and obtaining permits to operate.
Search for colleagues.
Rent and arrangement of premises.
Purchase of consumables, equipment, inventory.
Conducting an advertising campaign.
Starting a business.

What documents are needed to open a nail salon?

The easiest way to open a nail salon is to register an individual entrepreneur by providing tax service a photocopy of your passport, application and payment of the state fee.

Which taxation system to choose for business registration

For the salon, you can choose 3 taxation systems:

UTII is a flat tax that is better suited than other systems;
The simplified tax system is a system in which there is no need to maintain accounting records.
Purchasing a patent does not exist in all regions of the Russian Federation.

Do I need permission to open?

It will not be possible to open a nail salon without obtaining permission from the SES and fire inspection. Government agencies will check the premises for compliance with standards and issue required document. The nail salon must meet the requirements of the sanitary service: workplace - at least 6 square meters. m, furniture - dry-cleanable, sink for washing tools, sterilization chambers. Opening a nail salon is not subject to licensing.

Business opening technology

Great success is achieved by those nail salons that give preference to quality and the study of new techniques and trends. For business to flourish, it is recommended to open a location in a crowded place, provide individual discounts, and hold promotions for the holidays. The technology for opening a nail salon is simple - studying the market, renting premises, purchasing equipment and hiring real professionals. But the main thing is your own concept, which leads to your goals. As a rule, most clients give preference not to the location of the salon, but to a specific master.