Opening up new business opportunities on the Internet. Types of business on the Internet: choose the most profitable

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From this article you will learn:

• What examples successful business in Russia started from scratch
• What are the most successful examples of business in Russia that have grown to the world level
• How small business abroad turned into global corporations
• How famous women started their business
• How women in Russia came to success in business

Many would like to start their own business. But some are stopped by the fear of failure, others are embarrassed by the upcoming difficulties: you need to have start-up capital, rent a room, purchase necessary equipment. However, all these problems are completely solvable, and even in difficult times you can become the owner of a successful business, it would be skill, desire, perseverance and hard work.

A competent entrepreneur is not afraid of new ideas, focuses on working with clients and partners, knows how to reduce costs and increase profits. In our article, we will look at the most striking examples of successful businesses and talk about people who have managed to achieve tremendous success along the chosen path.

Successful small business from scratch: examples in Russia

rabbit farm

Alexander Kirillov started small family business importing meat and doing this for 17 years. One day, a friend asked him to get high-quality rabbit meat for an allergic son, and thereby pushed the entrepreneur to a new idea. In 2010, Alexander acquired a livestock complex in the Yegoryevsky district of the Moscow region and began to breed rabbits there.

Starting capital in the amount of 53 million rubles. the personal funds of the entrepreneur and the loan he took from the Russian Agricultural Bank served - about 50 to 50. The rabbit breeding complex was called "Lelechi" - after the name of the nearby village. During its arrangement, Alexander used the experience of livestock breeders from Hungary, Spain, Germany and France.

A lot of investment was required. The purchase of land and the construction of communications on it cost the businessman 20 million rubles. Another 12 million were spent on the purchase of Italian cages, the equipment of the first production shop air cooling systems, installation of other necessary equipment. The shop had an area of ​​1000 sq. m and was designed to contain 10 thousand rabbits.

Important: last year the country produced more than 20,000 tons of rabbit meat, with 4/5 of the total coming from private farms. With a 20 percent increase in production, the price of meat in retail stores the capital is about 1.1 thousand rubles. per kilogram.

The enterprise, founded by Alexander Kirillov, has become one of the few engaged in industrial rabbit breeding. Through the use modern technologies Lelechi can afford to wholesale rabbit meat at a price of only 400 rubles. per kilogram. The company also buys rabbit meat from the population (130 rubles/kg).

Today, the company brings in an income of about 3.3 million rubles. per month, and the owner's net profit for the same period is 200 thousand rubles. Lelechi has established cooperation with several large retail chains:

• "Auchan" - since 2012,
• "Market" - since 2014,
• "Azbuka Vkusa" - since 2014.

Since 2016, the complex has been producing 300 tons of rabbit meat per year. If we take into account that the enterprise produces its own compound feed and is connected to a centralized gas supply, Lelechi LLC can easily compete with Chinese suppliers of rabbit meat.

furniture business

This is another example of a successful business that started with a single sewing machine and a garage in which car interiors were fitted. However, the young entrepreneur Oleg Pai took on more serious tasks, despite the fact that he did not have the necessary equipment at that time and did not understand the subject very well. Customers were attracted by low prices and short terms execution of orders.

To open his own business, Oleg had to sell the car. With the proceeds, he purchased a large cutting table and a set of necessary tools. Based on an ad in a newspaper, I found a man who knows how to pull car dealerships and needs a job. But the first pancake came out lumpy: the partners were poorly versed in marketing, and there was no extra money for advertising.

Rescued the case. Oleg made acquaintance with people who drove from the USA a large number of used cars of the same brand - former taxis. They were updated and sold for decent money. But the cars that were brought in were so "dead" that every second car needed a re-upholstery. Oleg did this, and he took it inexpensively from clients. The concept of minimum cost per execution unified work brought an excellent result, and subsequently the businessman invariably adhered to it.

After the accident in 2004, Oleg spent six months in the hospital. During his absence, the workshop almost went bankrupt, and the entrepreneur decided to try his hand at furniture business, especially since just at that time one metropolitan club needed custom-made furniture. In the same year, Oleg organized mass production sofas.

Just a few years later, the once aspiring entrepreneur became the owner of several factories specializing in the production of economy-class furniture and opened the largest online store. The HomeMe company created by Oleg managed to take an advantageous place in the market, which, according to experts, has long been closed to beginners. Moreover, this market began to leave the major players who managed to survive the crisis, but were unable to adapt to new realities.

Many furniture companies offer a large number of models in different colors. Oleg chose a different tactic: HomeMe releases one model in two or three colors and sells it at a low price. In addition, the entrepreneur realized the possibilities of online sales in time and opened the HomeMe.ru online store. Today, the company's monthly turnover is about 100 million rubles, about 3,000 sofas are sold every week.

Sturgeon farm

Another a prime example very successful business. In 2014, in the Belgorod region, Viktor Kozemsky began building a farm for growing sturgeon under conditions recirculating water supply. And already three years later, the Belosetr enterprise began to bring good income to the owner, producing up to half a ton of caviar annually.

Before starting this business, Viktor Kozemsky bred fish in Donetsk, at the same time developing, together with his colleagues, a system for keeping and feeding sturgeons.

Ten years of work was not in vain: today the plant has at its disposal more than 7 tons of stock of mother fish, a special workshop for growing fry is equipped - that is, the enterprise is constantly growing and developing. In 2015 Belosetr sold one and a half tons of fish and 200 kg of black caviar.

Considering that a kilogram of caviar costs from 28,000 to 30,000 rubles on the wholesale market, the farm's profitability is beyond doubt. In 2018 Belosetr plans to produce two tons of sturgeon and sterlet caviar.

Interesting: Ministry Agriculture published data, according to which the amount of exported black caviar in 2014 increased by 300 percent and for the first three quarters of 2015 amounted to 4.71 tons. This was facilitated by the depreciation of the ruble and the presence of a favorable environment for the development of sturgeon production.

Successful business in Russia: the most striking examples

1. Euroset.

Name of the former co-owner of the salons cellular communication Euroset is probably known to many. Yevgeny Chichvarkin started doing business at school: he bought cigarettes on the outskirts of the city and sold them to classmates with a small cheat. While studying at the State University of Management, and then graduate school, he simultaneously traded in the clothing market.

One day, Timur Artemyev, Yevgeny's school friend, invited him to work in the Medikom mobile phone salon - and he did not fail. Sales instantly increased as soon as, on the advice of Chichvarkin, nondescript salespeople in the salon were replaced by slender girls in uniform. In addition, each outlet was equipped beautiful shop windows with backlight.

After only a year, Medicom became the leader among other mobile communication stores in the city. And on April 2, 1997, friends registered LLC " Trading house Euroset.

There are not so many similar examples of successful business. Even the crisis of 1998, in a sense, benefited the company: Chichvarkin and Artemyev managed to rent salons in the center of Moscow cheaper than they cost a year ago on the outskirts. Luck continued: in a dealership that sells accessories for phones, Eugene accidentally saw contacts of a direct manufacturer on empty boxes in the toilet. This allowed the owners of Euroset to significantly save on the supply of goods.

Yevgeniy had a gift for choosing good locations for retail outlets, he often guessed with catchy signs and provocative marketing. Surely many people remember the famous slogan: "Euroset" - prices are just about ... t.

But then there was a losing streak. In 2005, the company attracted the attention of law enforcement. The leadership of Euroset was suspected either of smuggling goods, or that a batch of phones with harmful radiation was sold through stores. Specifically, Chivarkin was accused of kidnapping and extortion.

The case ended with the fact that in 2008 Euroset was bought by the ANN investment company, and Evgeny moved to Britain. Now, together with his friend Timur Artemyem, he is engaged in a business that is very far from selling cell phones. Chichvarkin opened the Hedonism Wines store, where you can buy both inexpensive wines for just a few pounds and truly elite wines worth £100,000 or more.

1. "In contact with".

It can be said about Pavel Durov that from childhood he was preparing to become successful person. His brilliant studies, first at the Academic Gymnasium, and then at the philological faculty of the St. state university more than once was awarded government and presidential scholarships.

After graduating from the university, Pavel, together with his brother Nikolai, created the student.ru social youth network. After some time, she changed her name to VKontakte and brought Pavel huge profits. By the age of 25, the entrepreneur had earned about 8 billion rubles.

Although the VKontakte network appeared later than Odnoklassniki and is much inferior in complexity to the same Yandex, Pavel Durov is often called a symbol of Russian Internet business. The fact is that it is VKontakte that is rightly considered the simplest and most user-friendly Internet community, which unites more than 140 million people.

At first, the creator of the resource resisted pressure from the authorities as best he could. But at the end of 2011, against the backdrop of massive opposition demonstrations, representatives Federal Service The security forces decided to force Pavel to close groups disloyal to the government. He refused, after which the status of the social network instantly changed to "unreliable".

It turned out to be impossible to resist the authorities: in April 2014, Pavel left his post CEO company and went abroad.

1. Tinkoff.

Oleg Tinkov never studied as brilliantly as Evgeny Chichvarkin or Pavel Durov. Nevertheless, the company he created is a real example of a successful business.

Entrepreneurial vein showed up in Oleg back in the years of his studies at the Leningrad Mining Institute: he bought things from foreign students that were in short supply at that time and sold them at exorbitant prices to Soviet citizens.

A little later, the area of ​​​​his activity expanded significantly. In Siberia, he sold goods from St. Petersburg, and from there he brought and sold with almost 100 percent a variety of equipment assembled in Singapore: calculators, televisions, video recorders, etc. In 1993, Tinkov founded his first company, Petrosib, to which a little later he joined the Tekhnoshok and MusicShock networks. Four years later, Tinkov sold this company for $7 million.

The businessman's next projects are a restaurant with "live" beer, then the Daria company, which sells dumplings, frozen pancakes and cutlets.

Having gained experience in commercial activities, Oleg began to promote his own brand. Soon, the Tinkoff brand became associated among people with a network of restaurants with the same name with their own breweries. In addition, Oleg carefully began to select market segments that large companies were interested in expanding. Tinkov created a business, promoted it - and sold it to one of the serious competitors.

In 2006, the Tinkoff online bank was born. Credit systems"(TCS). Unlike other similar institutions, this bank does not have physical branches and branches, all operations are carried out remotely.

A year after the founding of TCS, 2 million credit cards were issued, which allowed the bank to become the leader of the domestic Internet sector. It is interesting that Tinkov, after the promotion of TKS, planned to sell it to Sberbank. But in the end, German Gref did not buy the entire organization from the businessman, but promising top management. By the way, Oleg Tinkov still lives and works in Russia.

1. Wild Berries

Another example of a successful business is the business founded by Tatyana Bakalchuk. A woman who grew up in an ordinary family and was educated as a teacher in English, back in the early 2000s, was able to assess the possibilities of the then barely nascent clothing trade on the online shopping platform.

After the birth of the child, Tatyana faced serious financial difficulties. Unable to find a full-time job, in 2004 she decided to go into selling clothes online. I found Otto catalogs and began to act as an intermediary. Almost none of those around him believed in Tatyana's success: people could not imagine that they would buy clothes without first trying them on. But a year later, Wildberry became the leader in its segment.

Even the crisis that happened did not harm the business, but gave impetus to its subsequent development. In 2008, the warehouses of the owners famous companies were overcrowded, the goods were sold very badly. Tatyana took a chance and bought products in bulk, and then, having expanded the staff of the company, she profitably resold branded clothes and shoes. Due to the fact that the online store offered free shipping orders to major cities, and then throughout the country, he attracted the attention of hundreds of thousands of buyers. Suppliers themselves began to contact Tatyana and offer her cooperation. Today, Wildberry's turnover is hundreds of millions of dollars.

Examples of successful small businesses that have grown into global corporations

Victoria's Secret store

Once Roy Raymond wanted to please his wife and give her chic underwear. But in the store, he was unable to choose a suitable present, even with the help of consultants.

This gave Roy the idea to create his own line of lingerie. The idea quickly came to fruition, and already in 1977 the trade point called "Victoria's Secrets".

Raymond tried to combine the soulful atmosphere in his store with the strict elegance of European boutiques, to make even men feel comfortable in this establishment.

In addition, Roy was invented absolutely new system sales of goods - through catalogs, which without exaggeration can be called a revolution in the world of trade.

True, five years later, Raymond sold his business to Leslie Wexner, who eventually changed the image of the company - and a quiet store for men turned into a place where any woman can pick up luxurious things for herself.

Chain of fast food restaurants KFC

Garlan Sanders is considered one of the "fathers" of fast food chains in America. This man's story is truly amazing. With only six years of education behind him, he changed many professions: he worked as a fireman and postman, a conductor and a tire salesman, served in the army and was an auxiliary worker on a farm.

Despite all efforts, Sanders did not succeed in breaking out into people. If it weren't for his wife, who believes in her husband's potential and supports him in everything, Harry would probably have given up.

But one day fortune turned to face Sanders. In 1930, he came up with the idea to open a car repair shop, and with it a small canteen for customers. And although the dining room was in one of the workshop rooms and contained only one table with a few chairs, and the food was prepared in the home kitchen, things suddenly went smoothly.

The mini-canteen was made famous by fried chicken seasoned with a mixture of 11 different spices. To try it, people from all over Kentucky began to come to Harry. And the dish itself was popularly called "Garlan Sanders Fried Chicken".

The business went so well that already in 1937 Harry was able to expand his business by opening a motel called Sanders Court & Cafe. The highlight of the institution are self-service restaurants.

A decade and a half later, Harry's famous chickens were sold all over the United States, ordered by hundreds of restaurants for their menus. This example of a successful small business has inspired many Americans to try their hand at entrepreneurship.

Woolworth

Now the name of the one who came up with the price tags for goods is known to every competent marketer. But in his youth, Frank Woolworth was a very shy, insecure person who also suffered from a stutter. However, he was hired by small shop as Sales Assistant.

In those days, no one even thought of hanging price tags on goods. Moreover, estimating by eye, appearance possibilities of the buyer, the seller named the cost of the thing. The client, in turn, began to bargain and simply left if a reasonable agreement was not reached.

Frank, due to his shyness, hated and was afraid to argue with clients, and even once during the bargaining, he simply fainted. Frank's manifestation of weakness did not go unnoticed: as punishment, he was left alone in the store for the whole day and threatened with dismissal in case of lack of revenue.

Woolworth brilliantly got out of the situation by attaching leaflets indicating the minimum cost to all goods. He also laid out all the products stale in the warehouse right on the table and put a sign next to it "Everything for 5 cents." By the way, Frank moved the table to the window so that the inscription could be seen from the street.

The store owner was extremely surprised at the weekly revenue that the young man made in just three hours. The fact is that buyers practically did not bargain and immediately gave the amounts indicated on the price tags.

After such a successful experiment, Frank realized that he himself could become a good businessman. Woolworth borrowed money, opened his own business and eventually became the founder large network Woolworth stores. In 1919, Frank's fortune was estimated at 65 million - at that time it was just a lot of money.

Hilton

In the summer of 1919, 31-year-old Conrad Hilton arrived in the small Texas town of Sisko. Previously, the young man was already engaged in business, but the bank he opened burst, not having lasted even a year. Conrad had about $5,000 left in his hands, and he decided to try again - to buy the old bank from someone or open a new one.

But in the meantime, it was necessary to live somewhere, and Hilton went to a local hotel. The picture that opened there struck him to the core: there were so many people who wanted to rent a room that there weren’t enough free rooms for everyone. What entrepreneur does not dream of an insane amount of customers whose needs can and should be met?

But the owner of the Mobley Hotel himself did not bring any pleasure in this situation. He was ready to sell his hotel at any moment. Hilton forgot about his plans to open a bank and within a few days he completed a deal to acquire the business. A few years later, the fashionable DallasHilton was opened, and today the famous chain of hotels and resorts is spread all over the world. Is this not an example of a truly successful business?

Mars

Since the age of 19, Frank Mars has been selling various sweets. It took him about a decade to accumulate start-up capital. Having achieved this goal, Frank and his wife opened a candy store. She was in their house, and the trade in sweets (mainly sweets own production) went straight through the window.

One day while walking, Frank's child asked for chocolate. But in those days it was sold only by weight, it melted very quickly, and the children, no matter how neat they were, still stained their clothes. It was then that Mars came up with the idea of ​​wrapping chocolate in foil.

Just a few days later, only the lazy did not hear about the MilkyWay bar, the competitors envied the popularity of this chocolate bar. And Frank's company began to develop rapidly and capture new markets.

Examples of successful businesses whose owners started from scratch:

Successful women's business: examples that inspire

Estée Lauder: magical recipes for beauty

Este Lauder's parents, Jewish immigrants, were extremely poor and lived in the slums of New York. Este started out selling homemade face creams and eventually became the owner of a cosmetics empire. Listed out of 500 largest corporations In the United States, EsteeLauder ranked 249th in 2003 and had an annual revenue of $4.74 billion.

The secret of Lauder's success was not only in the release of anti-aging cosmetics "according to Uncle John's recipe", but also in a competent marketing strategy. What is the advertising slogan alone worth: “Time is not on your side, but I am!” In addition, it was Lauder who came up with the idea of ​​giving free samples to clients, as well as giving gifts for the purchase.

Este loved to advise customers herself and always adhered to the principle: turning your back on the client means losing him.

Lauder also worked personally with company personnel. She told the employees that she achieved her position only through hard work, showed how to behave behind the counter.

Este believed that if a business woman is not indifferent to her marriage, she should give her husband the opportunity to feel strong and significant, and do this as subtly as possible. Lauder herself coped with the task one hundred percent: her husband supported her in all endeavors. And when Este was 87 years old, she passed her business to her sons, daughters-in-law and grandchildren without a doubt. EsteeLauder is currently led by Leonard, the eldest of Estee and Joseph's two sons. Having started working in his mother's firm as a delivery boy at the age of 10, today Lauder is on the 131st position in the list of world billionaires.

Mary Kay

Another example of a successful women's business is the company founded by Mary Kay Ash. This woman is rightly called the most talented business woman in American history. Mary Kay products are sold in 35 countries around 2.5 million independent consultants, and the firm's sales in 2013 exceeded $3 billion.

Mary Kay is not just a cosmetics company. This is a company that has a special corporate culture. Each member of the team is motivated to succeed, each plays a role and holds a "special" position - for example, a national leader. Mary Kay has repeatedly said that the company she created "has a heart."

The basis of the entrepreneurial philosophy lies in one phrase: “You can do it!”. The fact is that Mary herself managed to truly surprise the world by bringing the tale of Cinderella to life. Having married at the age of 17, she gave birth to her husband three children, and he later filed for divorce. For a quarter of a century, Kay worked as a sales agent, but she never received a promotion, as the position was given to a man. At 45, Mary decided to write a book about women in business and quit her job. In the process of creating, she suddenly realized that her manuscript was nothing more than a business plan for an ideal company in which she would like to work. So why not create it yourself? Kay did just that. In 1963, with the support of her 20-year-old son Roger, she founded Mary Kay Cosmetics. Despite the fact that the company's starting capital was only 5 thousand dollars, the business eventually unwinded and began to bring billions in income.

Mary Kay argued that the main thing for a true leader is not the mind, but the heart. She said that it is impossible to be a leader and not love people. Kay's business principles are, in essence, somewhat reminiscent of biblical commandments. And they definitely work, benefiting, if not customers, then employees of the company for sure.

Barbie

Ruth Handler, who started working at age 10, had a dream of going to college, graduating and starting her own business. In 1945, Ruth, her husband Elliot and his friend founded Mattel, a company that makes toy furniture and photo frames. After some time, Handler invented the world-famous Barbie doll, and the company's revenues skyrocketed. Today, Mattel has a leading position in the toy market, with a third of the corporation's revenue coming from sales of Barbie dolls.

The success of the idea was that the asexual baby dolls were finally replaced by a real "live" doll. Handler was able to see the needs of customers and offer people what they needed.

After watching her daughter Barbara play with a paper doll, Ruth decided that such toys are not suitable for girls, as they do not develop self-esteem in them. Handler thought that a good doll should have breasts and luxurious hair, many beautiful outfits and shoes, dishes, combs and much more. Of course, Mattel took over the production of millions of accessories for Barbie.

But even before the creation of the famous doll, Ruth perfectly understood the benefits of competent marketing. If other toy manufacturers acted through retailers, then Handler launched her TV ads between Disney cartoons. Such a campaign cost half a million dollars, but the income brought just a huge - 14 billion over two years. This experience came in handy later on. When adults did not take the unusual doll seriously at first, Ruth did not lose heart and launched advertising on television again. As a result, the first batch of toys was sold out almost instantly. Over the course of 10 years, the project brought the Handlers $500 million. Some time later, Ruth even began writing cartoons about her character - for example, "Barbie and the Nutcracker".

Successful small women's business: examples from Russia

1. Private kindergartens of Zhanna Kazanskaya.

The idea to start this business came to Zhanna after she faced difficulties in placing her child in Kindergarten. The woman solved the problem by founding her own cartoon studio "Elephant" in 2008 in the village of Glukhovo near Moscow. And if the first project required investments in the amount of 600 thousand rubles, then the second, called "Interesting Kindergarten", cost already 1 million - taking into account the purchase and arrangement of the building. Investments in the third project in Bolshoi Trekhgorny have already amounted to as much as 15 million rubles. Since the business paid off and even brought in a certain income, Zhanna founded the next preschool institution in the capital itself. The kindergarten, serving 65 children, generates revenue from 3.5 to 4 million rubles. per month. After all payments (rent, salaries to employees, for food, etc.), about 600 thousand rubles remain. net income. One institution pays off within about two years. But, according to Zhanna Kazanskaya, a lot here depends on the qualifications of employees, competent planning and the ability to find a good investor.

1. Ice cream cafe Morojko.

Another example of a very successful women's business. In 2011, the first outdoor pavilion "Morojko" was built in Volgograd. In it, people could buy soft ice cream in paper cups and soft cones. The popularity of the store was so high that over the next four years, several more outlets were opened in the busiest parts of the city. The network also implemented the first franchise. Today, two ice cream parlors operate under this franchise - in Bryansk and Saransk.

The founder of the business, Elena Postoeva, won the Best Women's Project nomination of the Business Success 2015 award. And Morojko itself was the 24th project, the development of which was financed by the venture fund of Promsvyazbank and the Opora Rossii public association. $1.77 million was invested in the project.

1. Ready meals: do it yourself.

Once Olga Zinoviev was visited by a brilliant idea: home delivery is not ready meals, and the products for their preparation are already peeled, washed and cut. Each such set was accompanied by several recipes for gourmet dishes that could be prepared in 5 minutes to half an hour.

To receive such food packages twice a week, you must subscribe to the company's website. Moreover, the menu for each client is compiled individually, after filling out a detailed questionnaire. The project opened in 2014. In just a month, 120 thousand Muscovites took part in it, and the company made a profit of more than 1.2 million rubles.

The concept of "meal designer" came to Olga while studying at Harvard Business School. The head of the Boston venture fund Lawrence Lepard immediately became interested in the idea. And in exchange for 10 percent of the share in the business, the fund invested in the project.

A little later, the company raised about half a million dollars from an anonymous international investor. Information has passed that the funds will be spent on automating business processes and scaling them. The creators of the project plan to create a full-fledged alternative to offline supermarkets over the next 3-5 years.

25 secrets of a successful business from the lips of the most successful and influential people in the world

Success doesn't magically come. You can't make a wish, snap your fingers, and you're a dollar millionaire. Peaks can only be reached through daily hard work – and successful people know very well about it. Perhaps the quotes below will help you achieve your goals.

About confidence

1. Ursula Burns, Xerox CEO: “My mother taught me: if you have the opportunity to speak, speak. If you have an opinion, it needs to be heard."
2. Marissa Mayer, Yahoo! CEO: "If I remembered too much that I was a woman, it would kill me."
3. Ginny Rometty, IBM CEO: “Don't wait to be noticed. Stand out yourself."

About innovation

1. Warren Buffett, Berkshire Hathaway CEO: "If the past was worth anything, the richest people would be librarians."
2. JeffBezos, Amazon CEO/Founder: "If you only do what leads to a guaranteed result, your company will not last long."
3. Larry Page Alphabet CEO, GoogleFounder: "Always work on something that is impossibly uncomfortable."
4. Beth Comstock, General Electric CEO: "Be where the world is heading."
5. Ginni Rometty, IBM CEO: "Be first and alone."

About failures

1. Bill Gates, MicrosoftFounder: "Your most dissatisfied customers should be your best teachers."
2. Mark Zuckerberg, Facebook CEO/Founder; "If you're not demolishing anything in your path, you're not moving fast enough."
3. Drew Houston, Dropbox CEO/Founder: Don't worry about misses. It only takes one time to get it right.”
4. Sally Krauchek, EllewateNetworkChair: “If you have never fallen on your face in the asphalt, moving on career ladder, you didn't give it your all."

About risks

1. Elizabeth Holmes, Theranos CEO/Founder: "By creating a back-up plan, you are admitting that you do not intend to succeed."
2. Sheryl Sandberg, Facebook COO: What would you do if you weren't afraid?
3. Kevin Plank, UnderArmour CEO: "Right now, some entrepreneur is shaking in fear and thinking, 'Not yet.' Understand that there will be no “right” time.”
4. Ginni Rometty, IBM CEO: “I've learned to do things I've never done before. Growth and comfort are incompatible concepts.

About influence

1. Mark Zuckerberg, Facebook CEO/Founder: "If you're doing something that improves people's lives, then it's really valuable."
2. Sergey Brin, GoogleXDirector, GoogleFounder: "I would like to be remembered as an innovator, professional, ethical and, ultimately, changing the world for the better."
3. Richard Branson, VirginGroupFounder: "Don't think about how to do something cheaper or faster: think about how to do it in the most incredible way."
4. Howard Schultz, Starbucks CEO: "The longest-lived companies are the companies that go their own way."
5. Ursula Burns, Xerox CEO: “Give more than you take. If you succeed, you will live a long wonderful life.”

About money

1. Warren Buffett, Berkshire Hathaway CEO: “Price is what you pay. Value is what you get."
2. Larry Page, Alphabet CEO, GoogleFounder: “If our goal was only money, we would have sold the company long ago and sunbathed on the beach.”
3. Warren Buffett, Berkshire Hathaway CEO: “Much better to buy interesting company at the right price than the right company at the right price.”
4. Sergey Brin, GoogleXDirector, GoogleFounder: “I have always believed that money cannot buy happiness. But it is not so".

Examples of unsuccessful business projects in which a lot of money was invested, but they did not justify themselves

The ultimate goal of any businessman is to make a profit. Some create fundamentally new products for this, others invent innovative approaches to doing business, others try to do business conservatively. But often these actions not only do not increase the income of the enterprise, but, on the contrary, go to its detriment.

1. Yo-mobile.

A vivid example when a business did not become successful, although the idea itself was not bad. A group of investors led by Mikhail Prokhorov in 2010 announced the start of work on a project to create an environmentally friendly "people's" car worth no more than 360 thousand rubles. The project budget amounted to 150 million euros. The release of the first cars was planned for 2012. But something went wrong, the deadline was moved a year, then another two. The estimated price of the car has also increased - up to half a million rubles.

According to experts, serial production of hybrid cars could not be carried out in principle, since the team working on the Yo-mobile did not have sufficient experience, and the declared budget was clearly too small. According to experts, an additional investment of 115 million euros was required for the successful completion of the project.

1. Solar batteries "Rosnano".

The Rosnano project is also an example of a not very successful business idea. Since 2009, the Nitol group has invested almost 9.5 billion rubles in the production of polycrystalline silicon for solar cells. But the cost of processing resources turned out to be too high, and the company had to request state assistance in the amount of 4.7 billion rubles. However, according to experts, this will not bring any benefit. The fact is that solar energy in Russia (unlike, for example, from the countries of Southern Europe) will not be in great demand. And in the same Spain, the launch of such projects led to an increase in the price of electricity.

1. Chocolate crucifix.

An example of a business, the success of which was not worth even dreaming of. In March 2004, the American company RusselStover released a 15 cm crucifix-shaped chocolate bar. Needless to say, such an idea simply outraged believers, and the company suffered significant losses?

1. True to the Ford tradition.

For 1908, Henry Ford's Model T was very good. The ratio of price and quality more than suited buyers. But time passed, the automotive industry developed, other, more advanced car brands appeared on the market. Ford, instead of following new trends, stubbornly adhered to old traditions - and as a result paid for it with business: 45 percent of the market was irretrievably lost.

1. In pursuit of beer profit.

Another example of a business project, the success of which is out of the question. In the 1950s, Schlitz was second only to the famous Budwaiser in terms of turnover. To correct this "misunderstanding", the director of Schlitz decided to speed up the beer fermentation process and at the same time use cheaper ingredients. In his opinion, such an innovation would allow to produce more product, thereby increasing the company's profit. That is what happened at first. But in the end, consumers realized that the taste of Schlitz had deteriorated significantly. Moreover, observing an unpleasant sediment at the bottom of the bottles, the majority of regular customers completely abandoned this beer in favor of other brands. The business idea not only didn’t work, but also damaged the company’s reputation, which Schlitz never managed to restore.

1. Heart stimulator.

Guidant has changed the manufacturing technology of medical equipment. At first, everything seemed to be going well, and the company managed to sell more than 50,000 new pacemakers. But suddenly it turned out that the new equipment is prone to short circuits. When the bill went to dozens (moreover, two patients with implanted stimulants died), the company went bankrupt.

1. Bad acquisitions.

There are enough examples of successful business on the Internet, but still this market segment cannot be called truly reliable. The fact is that almost every month more and more advanced technologies appear, the competition on the network is huge, and buying certain services in such conditions is always risky. You don't have to look far for examples. In 1988, AOL acquired the instant messaging service ICQ. The owner, the Israeli firm Mirabilis, was paid $400 million, a huge sum at the time. But the service was never able to make a profit, since very soon ICQ was replaced by such projects as MSN, Skype, GoogleTalks and others. In order to somehow compensate for its losses, AOL sold the service to the Russian company MailGroup for $187 million.

However, a few years later, AOL management stepped on the same rake: focusing on the success of Facebook, the companies acquired the social network Bebo. This time the purchase cost the company as much as $ 850 million. And again, disappointment: the service could not compete with the Facebook network, the number of users of which at that time reached about 100 million people. Moreover, people began to leave Bebo, and soon the monthly number of visits to the service was reduced from 22 to 14.6 million. AOL had to go on the already beaten path and in the summer of 2010 resell what seemed such a profitable acquisition. For the service, the company earned only $10 million, that is, 1/85 of the price paid two years ago.

10 business lessons from Neil Patel on the do's and don'ts of trying to build a successful business

Neil Patel is a famous investor, businessman and blogger. He is among the co-founders of the Internet companies CrazyEgg, and KISSmetrics. Worked with corporations General Motors, Hewlett-Packard and others. Neil was named one of Technorati's Top 100 Bloggers.

Work to the limit

Strange as it may sound, it takes the same effort to create a small firm and a large company.

Before you start a business, answer yourself the question: what are you willing to risk for the sake of success?

And one more thing: what is your ultimate goal? For example, if my partner and I were doing our first project to the limit, we could take our business to a much higher level than we did.

Create a simple product

You don't have to go for excesses. Often the simplest product is also the most profitable. Let's take the iPad for example. Having purchased it as a gift for my father, I was ready to spend some time talking about how to use the gadget. But this was not necessary: ​​the father quickly figured out everything himself. Similar examples of successful businesses include Google and Amazon services.

Many entrepreneurs think: the more complex the product, the better it is. But not everyone understands one simple truth: many people will refuse to purchase too complicated equipment, even if it can be used to solve some important problems.

Starting my business, I was captivated by the same delusions, and therefore I created products and websites that could satisfy any request. potential clients. I thought that the stronger the functionality of the service, the more popular the product would become.

In fact, in any field you need to strive for simplicity. An example of a successful business is VeriSign, whose mission was to authenticate ecommerce. The firm didn't make a lot of money until its leaders realized the problem: people just don't understand what it's all about. The company's slogan has been replaced with a simpler one: "Your Internet Passport".

E-commerce site owners have realized that with the help of VeriSign, they can get online shoppers to trust their chosen resources. And the business of the company went smoothly.

Solve people's problems

For a business to be truly successful, an entrepreneur needs to understand what tasks the product is intended to solve. When organizing the Crazy Egg, my partner and I realized this.

A product with which the consumer can cope with certain difficulties is much easier to sell. You just need to remind customers of their problems, and then offer a solution.

But one simplicity and usefulness of the product for successful sales few.

First, you don't need products to look super tech. Apple gadgets and Pixar movies are very complex to produce, but presented in such a way that buyers simply do not realize how intricately they are.

Secondly, the focus on personal participation is very important. For example, the Facebook social network allows people to find old friends, and with the help of Jittergram, you can create one video from several photos.

Focus on specific price categories

I started by going door to door and trying to sell people expensive vacuum cleaners. Part of my presentation program was free carpet shampooing. And I always looked forward to this moment, often not even knowing what would come of this demonstration. I remember that in the end I managed to sell only one vacuum cleaner, and even that one was returned the next day with some kind of claim.

It taught me to sell things that people can afford. Customers won't line up for a product just because it's very high-end. Every product has an optimal price range and it is your responsibility to understand that range.

For example, I did not immediately understand what target audience the KISSmetrics analytics system must be addressed. I had to conduct preliminary testing, and only then the service began to bring good profits.

Advertise!

There was a time when Monster.com served as an example of a truly successful business for me. It was very popular and brought its owners a good profit. I thought and created a similar product - Advice Monkey. But the 10 thousand dollars invested in the project did not want to pay off immediately. I had to start promoting the resource, otherwise the money would have been lost forever. But even after learning the basics of online marketing, running ads, and trying to work with three internet companies, I ran into the problem of making credit card transactions. As a result, the project had to be closed.

The conclusion from this can be drawn as follows: when creating a business, do not be guided by rumors and assumptions. It will be much more reliable to study the market and only then take some action.

High prices have their benefits

Many entrepreneurs believe that the secret of a successful business is low prices. There is some truth in this, but nothing more. I learned a long time ago that customers who prefer cheaper goods love to complain, especially if we are talking about consulting.

High prices have their advantages:

• firstly, they show the client that you are a professional in your business and do not do work for nothing;
• secondly, there are much fewer complaints to you. Companies with big budgets don't like to talk about who and what they pay for;
• thirdly, if you focus on a small number of clients, then the quality of your work increases markedly;
• and, finally, reputation: professionals who charge a lot for work, but fulfill orders “excellently”, always have many clients who, moreover, speak well of them.

Storm Pulse founder Matthew Wensig understood the value of this strategy. From a large number of low-income clients, he switched to serving large organizations. As a result, the firm's client base has decreased, but revenues have increased.

Free work can help you find profitable jobs

It sounds paradoxical, but it is a fact. And it is explained quite simply.

Each of your clients is a stepping stone to another customer, a larger one. For example, you are promoting a resource for small firm, which, in turn, cooperates with more serious organizations.

Promise the head of the firm you're working for to do the work for free if, through him, you can secure a contract with a larger company.

Perform elementary calculations. Suppose you plan to charge $5,000 per month from a small firm. If a large organization pays you $50,000 every month, you will benefit by $45,000.

Don't stop there

A company that attracts more and more new partners and constantly increases the amount of contracts is not always an example of a successful business. It is much more important to look for clients who will give their funds to you.

And you can never stop there, even if the company has gained momentum and began to bring good income. As soon as you slow down, the money will stop flowing. The world of finance is somewhat like a roller coaster. And until I figured it out, my old consulting firm wasn't consistently profitable.

Do what you really like

Owning an Internet marketing studio, I earned quite a lot, but I practically did not get pleasure from my work.

Of course, I was happy with my successes, but I constantly wanted something more. For example, to do what I like and at the same time bring income. A person cannot work 80 hours a week if he does not like the chosen activity.

Excitement and passion for earning also play a role, but this is clearly not enough for a successful start. In addition, excitement sometimes harms business, as it interferes with a sober assessment of the situation. Only real-minded entrepreneurs are able to achieve success in their business.

John Bradbury laid out a few rules for successful business:

1. Act like a businessman.
2. Focus not only on personal ideas, but also on the market in general and the consumer in particular.
3. Before starting a business, make a plan for payback and find ways to finance.
4. Feel free to adjust your plan if necessary.
5. Feel free to ask questions and listen to advice.
6. Never rush, business development takes time.

Loving your work is a very good thing. But at the same time, no one canceled the planning and possible struggle with circumstances.

Hire Carefully

When I started my first businesses, I hired almost everyone: sometimes on my own, sometimes following the recommendations of friends and relatives. But then I realized that I was making a mistake. When evaluating applicants, the certain rules. For myself, I worked out the following:

1. To choose the right candidate, you need to understand what kind of work he will have to perform. Work for a couple of weeks in the place of a future employee, even if you don’t understand anything about this matter. This approach will help you understand the features of the position and the level of salary for it.
2. Pay special attention to the organization of the workflow. Provide the new employee with everything necessary: ​​certificates, manuals, etc.
3. Don't focus on the salary. Some people will work through their sleeves whether they get $20,000 or $120,000. Others will simply "serve out" their term at the workplace. The main thing is to find out what is most valuable for the candidate in the job.
4. Rate personal qualities person. Sometimes even an experienced specialist may not fit into the team or not understand what exactly your firm does. Do not save time on viewing candidates, try to cover as many applicants as possible.

And, probably, the main advice for novice businessmen: if you need to hire carefully, then you need to fire boldly.

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In conditions financial crisis when the number of jobs is reduced, but at the same time the consumer area and the service sector remain in demand, ideas or even business with complete zero occupy the minds of ordinary citizens.

Desire to find opportunities extra income is an important reason for looking for activities without capital investment. The benefit of such a business can be considered the minimum number of risks, and if a person believes that he is strong in some area, then this will serve as an additional guarantee of the success of a new undertaking.

Business from scratch - does it happen?

No, there is no such business. In any case, you will have to invest:

1. Education.
2. If there is no education - time.
3. And, in any case, great enthusiasm.

There is a point of view that all the proposed ideas for beginners are not business, but handicraft. But there are no other options for a zero start. If there are no funds for employees, you have to be employee to myself. And only with the growth of the business, one's own skills, abilities and income, it will be possible to delegate part of one's functions to someone else. Moreover, very often even “grown up” businessmen small sphere forced to create an adequate replacement for themselves over the years. This is the nature of a small business. Small business is a way of life. Dreaming that in a couple of years the gears will spin without any of your participation is at least naive.

This material contains proven ideas in which you can still find your niche. Think over what is your highlight among the mass of the same, and go ahead. Each of these ideas fits perfectly into the requirements of a "low start".

Businesses You Can Start Without Big Investments

We will give at least 100 ideas that allow. There is no clear division into separate groups, but for a better understanding of the area in which you can go, we will accept a conditional classification by type:

Services

Automotive Business Ideas

The best ideas in automotive business include the following items:

Earnings on the Internet

For women

Review on video

This article from To Biz looks at the latest ideas of 2017, and the authors argue that these ideas are really promising, working, but have not yet become too competitive.

Production

The production area includes a large number of different ideas, but you should be prepared that a certain amount will be required. start-up capital.

creative ideas

Some business ideas may be initially focused on achieving results, as they are distinguished by creativity and unusualness.

Home-based business

You can also find ways to earn while sitting at home. Most of the home ideas are related to the hand-made industry.

Ideas 2017

Every year there are new types of business, designed to bring even a small, but income and able to meet the needs of society.

Ideas in Crisis

In the wake of a crisis, you should choose business ideas in areas that remain in demand even with the scarcity of opportunities for potential customers.

Ideas for business in Moscow

The metropolitan public is hard to surprise, and the market is so saturated that ideas are required that are either not yet well developed or have competitive advantages.

Some examples of investments and payback periods for business ideas

The main thing that will concern everyone who decides to open their own business is the amount of investment and the payback period of the project.

Business idea	Investment amount	Skills	Payback period
Tutoring	———	Knowledge in a certain area, the presence of a diploma	Depending on the number of students
Vending massage	1 armchair 35 thousand rubles	Not required	1 person - 100 rubles, per day throughput of 10 people = 1000 rubles. 30 thousand per month. Payback in three months
Mafia game or similar	Rental of premises and organization of advertising (approximately 30,000)	Not required	Monthly income 28000, payback two months
Tailoring for pets	Purchase of fabric, 1 meter = 300-500 rubles	The ability to sew	One ready-made suit costs from 1500 to 2000. Payback month
Home beauty salon	30000 rubles	Knowledge of hairdressing	4-5 months

Open your own business with minimal investment - it's real. The most important thing at the initial stage is to monitor the situation on the market, identify a niche area and draw up a business plan. Next, you need only perseverance and the desire to make a profit. You should not expect that the money will flow like a river on its own, in the first months you will have to “work hard”.

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How to open, develop and promote. Business Ideas

Working on the Internet is not about clicking on links or playing in a virtual casino. To organize an online business, any ideas are suitable:

• sell goods: clothes, food or equipment;
• provide services: photograph, typeset or advertise;
• educate: conduct negotiation trainings or soap-making webinars.

To organize a business, it is not necessary to rent an office, hire people and rent a large warehouse. All work can be configured online. Make a website or fill out a page on a social network, write about the conditions and payment, launch advertising and promotion. As soon as you attract the first customers and receive the first revenue, consider that you have already earned a business.

What is an online business?

Usually people who have business ideas do not ask such a question and immediately launch what they are interested in. But if there are no ideas yet and you don’t know what kind of business to open, then you can work in network marketing, become a partner of the company, or sell goods for interest.

In network marketing, products are distributed on the recommendation, personally or in social networks and on websites. You can offer goods to friends and neighbors, create and fill a group on a social network, make your own website, advertise products and receive interest on turnover. Be prepared that networkers are not liked, and you will have to work hard on a good business reputation.

According to the affiliate program, you can post links to a product on your site or in a group. The affiliate link contains special codes that secure all sales from your site. When a person clicks on such a link, the store will recognize him and after the purchase will transfer you a reward. Even if a person does not immediately buy a product, you will still receive a percentage of the sale through your link.

In these types of businesses, the company pays tax on your income. But there are companies for which you need to start an individual entrepreneur in order to pay income tax yourself. Find out in advance.

Which business to open?

You can open any business. Develop an idea that inspires you, or one that will have few competitors and a lot of demand.

If you like to shoot videos and make clips, then create a website or group with your work, promote it and offer services to people and companies.

If you understand fashion or know where to get rare brands of clothes and shoes, then organize an online store, buy from suppliers at wholesale price, and sell on the site at your price.

If you are a lawyer and you have a lot of experience, then you can advise people online, conduct trainings and sell your courses to entrepreneurs and large companies.

You can start an online business with any idea, but in order for it to work, it must be promoted and registered with the tax office.

Examples

	How to attract customers	What is the feature
Web Studio make money on paid video courses	The studio has many projects, it is known. The site has a page with an introductory task, they talk about it in social networks. Promote courses in search engines.	There is a rating of students, tests and assignments - this is an incentive to do better than others. Assignments are checked by studio designers.
Online store sells kitchen appliances	Promote the site and account on Instagram for search queries. They shoot mini-videos about the use of devices. Buyers recommend to friends.	Bring unusual appliances that make cooking easier. Deliver orders in Russia for free.
Lawyer leads large companies and consults via Skype	Promotes the site in Yandex Direct and Google Adwords. Makes paid posts on Facebook. Customers recommend to friends.	Gives discounts to big companies. If the first Skype is for half an hour, then the client does not pay for the consultation.

Online store sells kitchen appliances

How to attract customers

Promote the site and account on Instagram for search queries. They shoot mini-videos about the use of devices. Buyers recommend to friends.

What is the feature

Bring unusual appliances that make cooking easier. Deliver orders in Russia for free.

Lawyer leads large companies and consults via Skype

How to attract customers

Promotes the site in Yandex Direct and Google Adwords. Makes paid posts on Facebook. Customers recommend to friends.

What is the feature

Gives discounts to big companies. If the first Skype is for half an hour, then the client does not pay for the consultation.

What does it take to open an online business?

As soon as the income becomes consistently high, the tax office may be interested in you. If you hid income and did not pay taxes, then the tax authority will write you a fine or put you in jail through the court for violations. To prevent this from happening, open an IP or LLC.

An individual entrepreneur is suitable for you if you have a home confectionery or you buy wholesale clothes and resell them on the Internet at retail.

Choose an LLC if you want to open a shop for the production and recording of vinyl records, produce environmental bags or batteries, and you need a lot of employees in the staff.

If you have an individual entrepreneur or LLC, then suppliers of goods, payment and delivery services will be more willing to work with you. You are running a legal business, and partners have nothing to fear.

In the Internet bank, where you open an account for individual entrepreneurs and LLCs, you can keep accounting records, generate payments and insurance premiums. Tinkoff Bank has own service for entrepreneurs.

Do not spare money on advertising and promotion of your Internet business. Hire a specialist or learn how to use Yandex Direct and Google Adwords yourself, talk about your business on social networks, use popular queries for search engine optimization of your website or page. On the Internet, people do not come by themselves: they need something to attract.

Is it necessary to create your own website?

Not necessary. It all depends on your tasks and the amount of goods. You can make a business card website, a full-fledged online store or place goods on social networks.

A business card site is suitable if you are selling one product or service. Open an online store when you have a lot of goods and need a convenient catalog. The site can be made in the constructor or ordered in a web studio.

For a business, it is not necessary to make a website, it is enough to create an account on Instagram or create a group on Facebook and Vkontakte. In social networks, you can also fill the pages with goods, specify the price, terms and delivery methods.

How to sell goods on the Internet?

To start selling something on the Internet, it is not enough just to create a website or a group and buy a product. Clients don't just show up. Here are the simple rules for successful online sales.

Study your competitors and find your niche. On the one hand, it is better in one where there are fewer competitors, but on the other hand, in a competitive environment, you want to stand out favorably, offer a unique product or the best price.

Do good content. Hire a photographer or shoot the product yourself against a light, solid background in good light. In the text, describe the advantages of the product and honestly warn potential buyers about the features. Do not forget to write the terms of payment, delivery and return.

Don't skimp on ads. Connect Yandex Direct to promote your site or group. Make sales and giveaways. Make friends with thematic groups on social networks to periodically tell them about your product. Participate in thematic fairs and festivals of the city.

With development information technologies human life has become much easier. Today, many activities can be done without leaving home: watch a movie, pay bills, make a purchase. Therefore, the question is quite natural: what kind of business can be opened on the Internet? The answer is simple: almost any. A modern person today can earn without leaving home. All you need for this is the Internet and abilities in a certain area.

The content of the article:

Advantages of a remote business

If you decide to open your own, then you will win big. After all, a remote business has a lot of advantages, which are worth talking about in detail:

Where to begin

Despite the fact that the Internet business is simple and convenient, some efforts still have to be made. As in any commercial business, it also requires literacy, dedication and patience. To open and run a business you need:

And, most importantly, to conduct a remote business, you need a well-functioning Internet.

Types of remote business

The Internet has not only facilitated the conduct of certain types of business, but also created new opportunities. We offer common and:

Of course, this is not a complete answer to the question of what business can be opened on the Internet with minimal investment. There are many ways to earn extra money from the comfort of your home. The secret to success is to find a product or service that you can make and sell, identify the market that needs that product, and then create a system to reach, sell, and deliver that product.

The first thing that comes to mind is to make your own website and make money on it. Today, there is enough information on the Internet, and, puzzled, you can create your own website using free engines and templates. But For a website to be profitable, three principles must be observed:

1. You must be a guru in the topic you choose. The abundance of all kinds of sites creates wild competition, and in order to reach a full-fledged income, it is necessary, in addition to money, to invest your soul in the site;
2. Utility. Your website should be useful first and foremost. If it does not bring practical benefits to visitors, then it will be practically useless for making a profit on the Internet;
3. Regular work. Only regular and painstaking work will allow you to find your niche. Online business, although it seems like a simple matter, but without perseverance and daily work, you can’t count on something.

But let's say you already have your own website, useful and regularly updated. interesting information. Rises main question – how to monetize your traffic. There are several options.

1. Use an affiliate program (For example, a teaser);
2. Earn on contextual advertising - Google adsense- the most profitable option, YAN(Yandex advertising network);
3. Sell ​​links (Best link exchanges - pr.sape.ru , gogetlinks.net);
4. Work with direct advertisers (This requires that the site has good traffic).

Let's briefly consider each of these options for earning and creating online business a. To make money on affiliate programs, you must have a link to an affiliate online store on your website.

Visitors who come to you will follow this link and buy something. A percentage of the value of the goods will be credited to your account.

Another option for online business is to sell links from your site. If you have good indicators, then the links can be quite expensive. The meaning of such entrepreneurship is that the link promotion strategy is still used by many SEOs.

The scheme of earnings is as follows: you place an advertisement of this agency on your resource, visitors order the construction of a frame house from them, you receive your percentage. Profit! Considering the cost of construction, the percentage can be very impressive.

Earning level depends on many factors. The minimum you can get from a site with 1,000 visitors per day is $50 per month, the maximum is $300.

Again, there are very bold topics, for example, if you have a site about private jets, then with attendance of 200 people a day, it can bring up to $ 3,000 a month, or even more.

How to make money on the Internet on texts: we create a copywriting agency

We get a huge amount of information from the Internet. We read a bunch of articles, news and announcements. But someone writes these articles, and has a good income on them.

What is needed for this?

1. Find smart authors;
2. Find customers for the texts that your authors will write.

Everything seems to be simple? But it was not there. Firstly, it is not so easy to find an intelligent author. The director of a copywriting agency lives off the difference between paying a copywriter and receiving money from a customer. This means that you will earn more the less you pay your employees.

But good copywriters are expensive, and you will get practically nothing, and the bad ones write accordingly. And this means that you will have to spend your time checking and correcting the work of the authors.

Of course, you can also hire a proofreader, but again, this is an extra waste. Therefore, the agency as an Internet business is suitable only for those who are themselves talented copywriters and can spend some time checking and editing texts.

Copyright rates today

• Standard news, 1000 characters in size: 50-80 rubles (For 1000 characters without spaces);
• Creative article: 80-120 rubles;
• SEO article: 80-150 rubles (And even 500 rubles for 1000 characters. Very experienced copywriters, gurus in their field charge so much for their work);
• Technical texts: 100, 200 rubles.

Minimum quotation for articles today is 30-50 rubles per thousand characters without spaces.

Is it possible to make good money this way?

Yes. A good copywriter writes about 10,000 - 15,000 characters in 1 day. Let's take the minimum. That is, from one employee per day, provided that you have 40 rubles left from 1000 characters of his text, you will have 400 rubles.

If you have 8 employees, then this is 3200 rubles per day, and per month, taking into account weekends it's 70400 rubles. For work at home and part-time employment is very even.

SEO agency as a business from scratch

If you have been “living” on the Internet for a long time, and the words “SEO”, “promotion” and “ search engines» is not an empty phrase for you, it is worth trying to become the chief of a SEO agency. Naturally, here you can not do without specific knowledge.

Yes, you will not move the site to the top yourself, but you will need to communicate with customers, and write wasted if you lose face.

And you won’t be able to pick up an intelligent SEO specialist, since you won’t be able to check the quality of his work if you yourself don’t understand this topic. As a result, you can get on the money, get a bunch negative reviews and, quite realistically, a subpoena.

How much can you earn with an SEO agency online? Let's calculate approximately. The promotion of one site costs the owners 20-40 thousand rubles a month. This means that you can earn from 10,000 to 100,000 rubles from the site.

Thus, this is not a bad online business idea, but you need to be well versed in this direction. You will start with smaller amounts.

How to make money online with your YouTube channel

Another small business on the Internet can be called. This work is called vlogging - or video blogging.

Problem one- there are a huge number of projects on YouTube, so in order to get around competitors and make money, you need to offer Internet users something really outstanding from the mass of the same type of channels. To do this, read user reviews.

You can make money on video blogging, that is, open an Internet business on YouTube, through contextual advertising, direct advertisers and by offering products from affiliate programs, a link to which is affixed in the product description.

for example, one of the most profitable areas is working with the Amazon store. You make video reviews of their products, and offer to follow the link and buy something. The percentage of the purchase, as usual when working with affiliate programs, is credited to the account.

To create your channel, you need to register your Google account. And then everything is simple. The YouTube service itself offers those who wish to conduct their business online convenient editors with which you can add music, special effects, process video from noise, and much more.

There is a Monetization section in YouTube settings. We connect the channel to Google Adsense, and start earning the first money. Profit depends not only on visits, but also on the chosen topic.

With 3,000 users, you can earn about $6. A little? Yes, but there are thousands of channels on YouTube that have more than a million hits. Can you imagine how much they earn? What if there are multiple channels?

Personal YouTube channel a good option internet business for housewives. For example, you can do reviews of cooking delicious dishes.

The idea of ​​​​earning - your own exchange office

Many systems, such as WebMoney, offer their users to participate in their business online. You can do this in two ways:

1. By distributing currency cards. But this will not bring big profits, besides, you will completely kill your legs, in the sense that you will have to run enough;
2. By creating your own exchange office.

The exchange office of electronic currencies differs from the usual exchange office, which work from banks. In essence, you help people withdraw web money (and others) or credit them to their account, taking a percentage from clients. What is needed for this business?

In fact, there is nothing difficult. You need to register a personal passport, create your own exchange site (example https://smartwm.ru) and report it to the registry, find clients. If you decide that this business is for you, you have a lot of customer requests, then you can open your own office.

For this business on the Internet you need initial capital - and it should be at least several thousand VMZ (WMZ is a WebMoney dollar account). If there is no money, you can start work by taking a microcredit from the bank. Profit from the business is 2-3% of the amount of transactions. The more transactions, the better the earnings.

There are two ways to work in the field of this business online - how to individual and as IP. In the first case, it is necessary to conclude an agreement with the client, and in the second case, write him a check.

Opening an infobusiness: online seminars, trainings, coaching

One of the most popular businesses in the network in our time is the infobusiness. Since information is valuable today, you can always try to sell it. The most important thing is that you have something to sell, that is, a good project.

If you know how to do something, have useful and rare knowledge, you can make a lot of money on this. profitable internet business from scratch.

The business is suitable for both men and women. For example, girls today share knowledge about how to lose weight, do makeup, choose cosmetics or find a groom for money. As you can see, the topics are very different, but each of them can be profitable.

Men conduct online seminars on programming, website promotion, making money online. You can also write and sell books, publish magazines online with a paid subscription. Even yoga can be taught at a distance - all this belongs to the category of information business.

The only problem- such work is not suitable for everyone, since only a narrow specialist in any industry can do it. To teach someone, you have to be an ace yourself. And it is better to have confirmation that you can really be useful - for example, a diploma or at least a certificate of completion of the course.

Since you set the price for your product yourself, the earnings depend on you.

For example, a course on semantic website design costs about $200, and participation in a webinar on promoting a group on Facebook costs $10 per participant. The price can reach up to $ 2,000 - it all depends on the value of the information product.

Making an online store on VKontakte

Another interesting business on the Internet from scratch - in VKontakte. This is a great platform to run your business. And its biggest plus is the availability of functionality for online sales.

This is a business for both beginners and for people who already have experience in the Internet.

But in order to engage in this business, you must have something to sell. Usually, either an online store is used for these purposes, in which you have a good discount, and then you get the difference equal to your bonus in your pocket, or goods ordered from China.

Or you can negotiate with manufacturers of goods in your city, offering them a platform for sale.

Income starts from$50 and ends up in a few hundred and sometimes even thousands. For example, the revenue of a VK store offering interesting little things and gifts on the eve of the new year is up to $ 3,000.

How to become an ISP

An option with an investment of money, and large ones. To become an Internet provider and start building a business in providing services to your target audience, you must fulfill a number of requirements:

• Open LLC;
• Collect and submit documents to RosKomNadzor;
• Get a license;
• Pay taxes on time (you can use the simplified taxation system);
• Open a bank account.

You will also need a room where all the equipment (servers, etc.) will be located. It must be safe, which will be confirmed by the SES inspection and the fire service.

You will need an initial capital in the region of several thousand dollars and, most likely, your own staff. But on the other hand, this business is very promising, because only for Last year Internet access market grew by more than 25%. And demand creates supply.

Advertising on Instagram

The more subscribers you have, the more you earn. The most requested topics today: sports and healthy lifestyle life, beauty, travel, cooking.

Earnings on Instagram can be up to $100 per post.

Photos for sale

If you are into photography, you can monetize your hobby. Today, photographs are in great demand, since any serious publication or portal will not stoop to plagiarism. They buy photos for their projects on special exchanges.

Photo prices can vary. Quality photo taken with a good camera can cost several hundred dollars. A photo of an average level is about 5-10 dollars. The minimum cost of a photo is 1-2 dollars.

This one good . You will only need to spend money on a good camera. For starters, a soap dish worth 8-9 thousand rubles is also suitable.

Correspondence processing

Large firms often hire people to handle their correspondence. Important letters should be sent to specialists, spam - in the trash. And if there is a demand, then why not offer these people your services?

An online mail order business generates approximately $300 per month one worker.

Network marketing on the Internet

No matter how scolded network marketing, but the fact remains that a huge number of people have achieved some success in it. Moreover, these successes are sometimes so impressive that one wonders how they did it. The answer is simple - to work in this business, you need not only diligence, but also perseverance.

The main areas of SEO marketing online: cosmetics (Mary Kay, Oriflame, Faberlik), dietary supplements, proper nutrition etc.

You can sell all this online by creating your own platform in the form of an online store, a business card site or using social networks.

Making money online with binary options (Forex)

Today, there are a huge number of courses teaching how to make money on Forex normally. There are smart ones among them. But the essence of working on options is one thing - to try to guess the rates using analysis. Without an initial investment, you will not be able to earn - You need to invest at least $50.

Do not neglect the test trading mode, choose a good broker and go ahead.

Top Brokers: Alpari, Finam, Adamant Finance, Alfa Forex, Forex4you, Forex Club, InstaForex.

If you do not know how to trade forex without losses, assistant programs will help you. They are used not only by beginners who do not know how to trade, but also by experienced players. Great small business.

How to start earning on game contests

In Japan, gamers have long had the opportunity to earn up to a million dollars per game by participating in gaming competitions in Dota or Minecraft. Slightly more modest opportunities (just kidding, much more modest) for our domestic players.

The bottom line is that several teams gather for the game, money is thrown off, and the winner takes the entire bank. If you have a lot of experience (for example, in World Of Tanks and another game), then feel free to participate and win.

However, even here you won’t be able to make money without investments online - a well-promoted middle-class account costs about $60. Plus, you need experience, a good team, and a bit of luck. And money to participate in online betting.

Professional players who made the game their own real business spend more than 6 hours a day practicing. Why not work?

The best games to earn money

GTA, elite dangerous, Russian fishing 3, eve online, stalker online, szone online. At the same time, today there are a lot of portals that are specially designed for paid games: golden-mines.biz, taxi-money.info, rich-birds.com.

They immediately have the ability to withdraw the earned amounts to your account. If you are an experienced player, then earning $20 a day is not difficult for you.

Making money on sports betting

You can earn fast on sports betting. There are a number of services where you can place one or another bet on any sport online. Business requires good analytical skills and passion for sports.

The most popular games that bring in big money: football, hockey, wrestling. Popular services for sports business online: 1xstavka.ru, bet24online.net, sportstavki.online, atlantbet.net.

Design studio online

How to make money online without investment? Organizing an online studio is not as difficult as it seems. To do this, you need to register on sites where you can find designers working remotely. When the state is formed, you can start looking for orders. In fact, your main responsibility will be to find and interact with the customer.

Sites for finding designers and orders: rabota-ipoisk.ru, 24freelance.net, hotwork.ru, weblancer.net .

On one project, earnings will be from 10% to 20% of the order value. Better take major projects , which will allow you to get a couple of hundred dollars.

Online training (real way, for beginners, without investments)

Tutoring is a great type of online business without investment. People are ready to pay a lot of money for training, especially if the tutor himself has reached some heights in his profession.

You can take a few students for money and teach programming, SEO, layout, English is a very lucrative internet business.

If you have knowledge, you don't even need initial capital. You may have to invest only in a headset, with which you can organize group lessons. This online business will help you earn from $10 to $50 per lesson.

You can offer your services on the site searchengines.guru(The best forum with which you can earn in many ways, including where you can learn how to make a profitable site from scratch).

Working online with children

This business is similar to the previous one, but has a number of differences. In fact, it is a paid communication and education of the child remotely. Many parents understand that today you cannot live without knowledge of the Internet.

In addition, if a child shows interest in the World Wide Web and sits at a computer for many hours, it is better to direct his energy in the right direction.

Organizing a business to teach children the basics of programming will allow you to earn up to $ 150 per student.

Love children, but do not know what kind of business to organize on the Internet - this is a business for you.

We sell old things - online business on Avito

If you have accumulated unnecessary things, you can sell them on special sites. You can even build your own virtual business on this. Many have already taken advantage of this idea and sell not only their own things, but also the things of friends, acquaintances and other people.

Many want to get rid of junk, while not everyone wants to take care of the sale. And then you will come to their aid by offering your services. Naturally, all profits from the sale will go into your pocket.

On average, you will earn about 50% of the value of the goods.

Regular sale of blogs

Diagram of this simple business next:

This is an excellent online business at home, thanks to which you can earn up to 1000 ye per month without leaving your home.

Content management studio

Another popular business idea on the Internet is to create a studio that offers the services of a content manager (a person who fills websites with articles). This type networking is in high demand, and you can play on it.

The following sites will help you find the first customers for your company: freelance.ru, ujobs.me, zarabotay-na-domu.ru.

Business with audiobooks online

You can also build your first business on audio books online. There are many firms that produce these books today. Audiobooks are in high demand as modern man there is less and less time for reading, and listening to literature can take place in parallel with other things.

This is a way of doing business on the Internet without starting capital, you only need good diction and recording equipment. The most popular site for organizing this business is litres.ru.

It's great small business which helps to get passive income. Having voiced one book, you will receive a certain percentage for life.

The completed file must be uploaded to YandexDisk or CloudMail. Litres.ru undertakes the implementation of the books itself.

Selling audio books

This online business is also related to audio books (since there is a demand for them, why not implement this business idea?). But here you do not use the services of other services, but sell voiced books yourself. This can be done through two sites: ozon.ru and plati.ru.

You can create your own website to sell your books. After all, there are a great many books for voice acting, and your sales site will bring additional profit with the help of affiliate programs or contextual advertising. How to monetize your site, see point #1.

Online business idea: food delivery service

This idea was voiced at a business forum a few years ago. And many small business entrepreneurs have already implemented it in their cities. But it's still a new way of doing business.

The main meaning is that Through this service, you can order any food with home delivery from any cafe or restaurant in the city. All establishments are connected to the service and courier services. In fact, you will own a service that will allow you to combine three components: a buyer, a courier and a cafe. Everyone gets their benefit, and you get the profit.

You can earn a lot on this business, up to several thousand dollars a month, but you will also have to invest. Service development will cost 1-2 thousand dollars.

In addition, although this business can operate online without your intervention, you will first have to run around and sign contracts with all interested restaurants and courier services.

How to make money selling and reselling domains

A good option for a small private online business. Well-named domains can cost up to several hundred dollars. If you hurry up and buy them out, you can resell them to interested people for much more.

Useful sites for buying and selling a domain: domains.jino.ru, reg.ru, nic.ru, Majordomo.ru, WebNames.ru.

Earnings will be from 50 dollars to 300.

Promotion and earnings on publications on Facebook

The work is not very difficult. Business includes the following:

1. Choose the topic of the public;
2. Make a website on WordPress (Official website of the program en.wordpress.org);
3. Set up autograbing;
4. Set up auto-posting;
5. Set up auto-reposting;
6. Connect Adsense;
7. Promote the page to the top.

The service is paid, but the developers offer to use it for free for the first seven days.

Promoted groups can be sold(prices start at $50 and go up to $2,000 for 1 group). Earnings in the network on public will be from 20-30 dollars to 100 per week. You can also set up monetization using re-pub.me. With the help of automatic reposting on fbpartner.club, you can increase your earnings by 50%.

Business on abstracts

If you have not yet decided which business to organize on the network, take a closer look at writing control works and essays for students. Even if you can't write anything yourself, you can start your own agency.

One essay costs from 400 rubles, at least 20% of the amount will be your earnings.

You can find customers and performers on the following resources: ru.jooble.org, fl.ru .

To attract customers, you can stick your offer near educational institutions or publish an advertisement in a newspaper or a thematic site.

Opening a web studio

If you know how to create websites at least a little bit (it's not so difficult, because today there are a huge number of free engines for which you do not need to be able to design and layout), you can open an online web studio. Let's figure out how to start an online business at home.

You will need a website that advertises your services, and you can make it yourself. Next, you need to look for customers. It is better to focus on business card sites for companies or commercial sites. They bring more profit, and the owner, as a rule, does not spare money.

Website creation cost depends on your level and type of site. Its price ranges from one and a half thousand rubles to 300,000 rubles for an exclusive portal.

Creation of a logo studio

Every company needs a logo. Creating logos can be your business if you are good at graphic design. A simple logo costs about $10. At the same time, it can take 15-20 minutes to create it.

Today there are a lot of sites with templates., thanks to which you can make a logo quickly and for every taste for free online. For example: logaster.ru.

Photo processing

Another one, the demand for which has appeared quite recently. This is a new direction, only gaining momentum. Photo editing pays good dividends. Orders can be taken online, the amount set based on the complexity of the work.

One photo can earn from 1 to 5 dollars. About 50 photos can be processed per day. At the same time, to organize this business, you only need to install Photoshop or another photo editor.

Sites where you can earn money on photo editing

• fotor.com;
• soft.mydiv.net;
• editor.pho.to;
• avatan.ru ;
• fotostars.me.

But a licensed photoshop will give you more options.

Resuscitation of sites under filters

This is a proven online business. Sites under the filter often become unnecessary for their owners. But if you know how to get them out of the filter, you can buy them for cheap and, with a little money and effort, then sell the site for two to three times more.

Sometimes the cost can be significantly more expensive, and you can get up to $1,000 on one site. You can also buy just old sites, without a filter.

Website editor as an online business

If you are good at managing people, you might want to try starting an online editorial studio business. Any large site has an editor in his position, who monitors the filling of the site with useful articles.

An editor can combine the duties of a content manager, a proofreader, and even a SEO specialist.

An experienced editor knows everything about texts and makes the site interesting for people in the first place. But he also makes sure that search engines index and rank all pages well.

Useful sites for editors and copywriters

• advego.ru;
• etxt.ru ;
• glvrd.ru.

Profit with a business put on stream will be up to 60,000 rubles per month.

Game Studio

Very profitable online business today(After all, 1 game can be sold for 20-60 thousand dollars). Games for mobile phones have firmly entered our lives, and you can do your job on this.

You need to start your business on the Internet by searching for your team and analyzing competitors. We take the main popular games and try to do something better.

for example, many people liked the games about Angry Birds. But you can come up with your own story. We choose an engine for the game - for example, Corona SDK and Stencyl. And then we distribute all the responsibilities among the team.

So, there are plenty of business options on the Internet, including those with minimal investment and without investment today. It remains only to decide and start doing your own thing. And the main thing is to believe that everything will work out, and you will be able to earn your first million.